Traditional Culture Encyclopedia - Traditional customs - The reasons for the continuous expansion of intercontinental hotels in China
The reasons for the continuous expansion of intercontinental hotels in China
1. Market demand: With the rapid development of China's economy and the continuous improvement of people's living standards, more and more people begin to pursue high-quality travel and accommodation experiences. As a world-renowned five-star hotel brand, Intercontinental Hotel has great development potential in China market with its excellent services and facilities to meet the needs of high-end consumers in China.
2. Brand advantage: As a world-famous hotel brand, Intercontinental Hotel has a high brand awareness and reputation. In China market, Intercontinental Hotel has always maintained a good reputation and reputation, which provides a strong brand guarantee for the expansion of the hotel.
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