Barber store attraction promotion method

There are two major directions for barber store diversion and promotion, one is paid and one is free.

Paid channels

Paid can be in the search engine advertising, do not recommend doing, the effect is general.

Entry into the big platform, this is purely rushing to the traffic, and the local life of the platform, the amount of users is relatively large, mainly to do the category search rankings, for example, a certain region within the hairdresser ranked in the top 5, so as to get more exposure.

New media channel placement, find some kol or koc to talk about cooperation, let them promote the store, like small red book, microblogging and other platforms.

Free channels

New media channels, Baidu, public, small red book, etc., do a good job can open the store's regional influence, the need to have operation control thinking.

Private traffic, hair salon through a variety of ways to top to the customer, guide them to pay attention to WeChat public number, and gradually transformed into a personal micro-signal, WeChat group, the subsequent stores to do activities, want to notify the customer, may be in the circle of friends to send a message, the group sent a message, or the public number to push and so on.

SEO, Baidu know, Zhihu, forums, posting, these are more stable sources of traffic.

History.

Before the Qing Dynasty, "hairdressing" refers to the hair and comb comb, rather than the modern haircut and shaving. Men and women had to use combs and grates to comb their hair. Before the Manchu Qing Dynasty. Han Chinese men and women pulling their hair into a bun to adulthood, to carry out the ceremony of crown and maturity, to bind the hair; criminals scalping, and only to go to the sideburns of the penalty, which requires a special "pectus". Due to the different dynasties on the hair of the clean and hygienic treatment of different methods, so there are different names.