Traditional Culture Encyclopedia - Traditional festivals - What is the image significance of the ice pier in Beijing Winter Olympics?

What is the image significance of the ice pier in Beijing Winter Olympics?

Ice is a symbol of purity and strength, and it is the characteristic of the Winter Olympics. Dundun, which means honest, healthy, lively and lovely, fits the overall image of panda and symbolizes the strong physique, tenacious will and inspiring Olympic spirit of Winter Olympics athletes.

The head shell of the ice pier is taken from the snow sports helmet, and the decorative color halo is inspired by the "ice ribbon" of the National Speed Skating Hall of Beijing Winter Olympics. The flowing bright line symbolizes the ice and snow sports track and 5G high technology; The heart-shaped pattern in the palm of the left hand represents a welcome to athletes all over the world. The overall image is like an astronaut, symbolizing the strong physique, tenacious will and inspiring Olympic spirit of the Winter Olympics athletes, implying the creation of extraordinary, exploring the future, and embodying the infinite possibility of pursuing Excellence, leading the times and facing the future.

The "golden ice pier" won by the winning athletes in the competition is surrounded by pine, bamboo and plum, which symbolizes tenacity, tenacity and exuberance and expresses praise, respect and good wishes to the athletes. The Organizing Committee for the Winter Olympics and the design team hope to convey to the world that the people of China are a stocky, honest, hardworking, kind and friendly nation, and through their own efforts, they will jointly build the Chinese dream of realizing great rejuvenation.

The birth process of mascot

Mascot is the most prominent and concerned symbol of Olympic image. On August 8, 20 18, BOCOG formally solicited the design scheme of mascots for the Beijing 2022 Winter Olympics and Paralympic Games from all over the world.

As of June 365438+1October 3 1 20 18, a total of 58 16 design schemes have been received for mascot solicitation, and 3 1 provinces, autonomous regions and municipalities directly under the central government, as well as Hong Kong, Macao Special Administrative Region and Taiwan Province Province have submitted solicitation works. Overseas works come from 35 countries on five continents, both from traditional ice and snow sports powers and from countries and regions along the 17 Belt and Road.

After careful selection and evaluation by Chinese and foreign experts and representatives from all walks of life, the mascots of the Winter Olympics "Ice Shield" and the Winter Paralympics "Edelweiss" carefully designed by the design teams of Guangzhou Academy of Fine Arts and Jilin Academy of Art finally stood out.

According to the requirements of the International Olympic Committee and the International Paralympic Committee, the mascots of the two Olympic Games were collected and designed synchronously, using the same design language, which is also the common practice of many Olympic and Paralympic Games, Winter Olympics and Winter Paralympics in recent years.