I opened a small shop at home and it has been tepid. How can I make it bigger?

The future traffic trend may be more and more huge, and all enterprises will rely more on traffic to grow. Therefore, engaging in traffic is a compulsory course for entrepreneurs of all sizes, and only the growth of traffic is the premise of business.

People who have never opened a small shop can't understand why a small shop with a monthly income of 50 thousand is only enough to break even.

I have a friend who has been a cake shop in Lanzhou for 20 years. In recent years, he has also made a profit of 50,000 to 60,000 yuan per month, but he has been complaining that he can't make money.

A small shop with a monthly income of 50 thousand can't make money? It turns out that in addition to labor and rent, the cost of various materials in cake shops is also rising, and because of the epidemic, the cost of obtaining customers is getting higher and higher, forming a vicious circle, making it more and more difficult to make money, and the money earned has to be reinvested.

It is a fact that the Internet has become a traditional industry. Other so-called traditional industries, such as shoemaking and clothing, should be developed on the basis of the Internet. All enterprises should establish their own IP, find traffic and establish connections with customers.

How do traditional shops save themselves? Many large enterprises start from small enterprises, and a large enterprise needs three core technologies: capital, technology and talents. So these three points are indispensable for a small shop to grow bigger.

In our previous cognition, many traditional small shops, whether catering or clothing, can make a small profit in two years at most as long as they have a good location and recruit two or three employees for a long time. However, under the influence of the Internet, if you don't advertise online, others may not even know where you are.

Therefore, small shops are now facing a challenge. If there is not enough community operation and market operation, they may not have their own place in the market at all. The future traffic trend may be more and more huge, and all enterprises will rely more on traffic to grow. Therefore, engaging in traffic is a compulsory course for entrepreneurs of all sizes, and only the growth of traffic is the premise of business.