What is a project organization?

Project organization is a "skeleton" suitable for the expansion of emerging network technology companies, especially O2O enterprises. It is an organizational structure that all work is carried out around the project, creating value through the project and realizing its own strategic goals.

Take a start-up like night shopping as an example. The campus O2O online snack shop itself is a single-goal project. If it is successfully tested in a school, it can be quickly replicated nationwide. The replication of night shopping in various cities can be understood as the project implementation with the city team as the carrier.

Advantages of project organization

First, make quick decisions and win quickly.

In the project-based organizational structure, as long as the project is in the project cycle, the project manager is fully responsible for the related matters of the project. Therefore, during the project implementation, the project team is a highly centralized team. When campus O2O enterprises expand their markets in different cities, they can take the market development of each city as a project and complete the corresponding strategic goals within a given time.

Second, communication is convenient and work efficiency is high.

The market expansion of campus O2O enterprises is often carried out in multiple cities at the same time. If the basic affairs of each city need to be reported and negotiated to the company headquarters, it will cause heavy tasks for the corresponding departments of the company headquarters and will also affect the speed of all work.