What are the problems in rural e-commerce?

The problems existing in rural e-commerce are: lack of talents and insufficient conceptual awareness.

1, lack of talents

The development of rural e-commerce is essentially driven by capable people. E-commerce operation involves internet technology operation, network marketing, upstream and downstream docking and other professional knowledge. Traditional old farmers simply don't have such qualities. What rural e-commerce needs is a group of new farmers who return home to start businesses.

They know how to use and control the Internet, but the situation is that most young laborers go out to work, and they generally have a mentality of "taking the train". After graduation, they all ran out, and because there are no decent enterprises in the local area, they can't keep young people.

2, the concept consciousness is not in place.

Although online shopping is very common in cities, in rural areas, people do not know enough about online shopping. Most people are skeptical and afraid to try because they are afraid of risks.

Benefits of rural e-commerce

1, expand the sales channels of agricultural products.

In rural areas, most agricultural products are still managed by farmers, and the awareness and ability of individual management are limited, and there is no complete comprehensive ability channel. It is often the single sales channel of agricultural products that leads to the blockade of agricultural products, resulting in oversupply and unsalable agricultural products that cause economic losses to farmers. Through the e-commerce platform, you can not only buy richer, cheaper and better quality goods, but also sell agricultural products at a good price.

2. Increase the convenience of living consumption.

Let rural consumers enjoy the same convenience as urban people without leaving home, and buy good and cheap goods. Farmers can not only pay their living expenses, get work information, send and receive express delivery through nearby service outlets, but also enjoy services such as goods that were difficult to deliver in rural areas before.

3. Improve youth entrepreneurship and employment.

Farmers and entrepreneurs in poor and remote areas can get training, help and platform docking, so that outstanding talents can stay in rural areas. Through the internet, farmers don't have to go to cities to work or look for various job opportunities, but they can also rely on the resources and various characteristics of their hometown to start businesses through the internet, bringing development opportunities derived from the service industry.