Are all-media operators equal to the small series of traditional media?

All-media operators and traditional media xiaobian are different.

With the continuous development of science and technology and the continuous progress of social productive forces in China, many new occupations have emerged. Compared with the traditional occupation, the emerging occupation is a type of occupation with the characteristics of the times. The emerging profession "all-media operator" is a new profession that began to appear on February 25, 2020.

The traditional "small series" mainly focuses on editing, interviewing and commenting, focusing on the news value itself. All-media operators need to comprehensively use various media technologies and channels to process, match, distribute, disseminate and feedback information through data analysis and creative planning, and the technical requirements are more comprehensive.

Brief introduction of all-media operators

All-media operators are people who comprehensively use various media technologies and channels, adopt data analysis and creative planning, and engage in information processing, matching, distribution, dissemination and feedback.

All-media operators can use network information technology and related tools to analyze the data of media and audience; Responsible for the planning and processing of text, sound, images and other information content; Distributing, disseminating and marketing information carriers to target audiences; Establish an all-media communication matrix, build a multi-dimensional information portal, and cooperate with each port.

Simply put, all-media operators are the floor of all positions in the new media industry, such as anchors, celebrities with goods, copywriting planning, event planning, video editing and so on. , can be collectively referred to as all-media operators.