Traditional Culture Encyclopedia - Traditional festivals - 202 1 double eleven e-commerce sales list (double eleven 202 1 Tik Tok turnover)

202 1 double eleven e-commerce sales list (double eleven 202 1 Tik Tok turnover)

202 1, Tik Tok double 1/single live broadcast transaction amounted to1.50 billion yuan, 1 1/on October 22nd, Tik Tok E-commerce and Arithmetic E-Commerce Research Institute jointly produced and released. It is reported that, according to the report, in the Tik Tok Double 1 1 Good Things Festival in 20021,the total live broadcast duration was 25.46 million hours, and the cumulative number of people watching the live broadcast was 39.5 billion. The total self-broadcast duration of the merchants is12.27 million hours. The transaction volume of single live broadcast in the live broadcast room is as high as10.50 billion yuan, and the number of single live broadcasts has increased. From the consumer's point of view, the number of Tik Tok e-commerce ordering users has increased by+times year-on-year, while the number of repurchase users has increased by nearly three times. Among the users who buy again, his economy and youthfulness have become a trend, and his purchasing power is like the return of high-tier cities.

Double eleven 202 1 Tik Tok turnover. 202 1, the turnover of double eleven Tik Tok is very scary and high. According to statistics, during 20021Double Eleven, the turnover of Tik Tok exceeded one billion yuan. This is only preliminary, and it is estimated that there are no specific figures. But from my personal point of view, Taobao, Pinduoduo and Tik Tok were very popular during the "202 1 Double Eleven" period, with a large volume of transactions.

* * * The total turnover is about 36 billion yuan, and the number of domestic brands in the platform "Double 1 1" real-time hot list accounts for 85.1%; In addition, the old brand has also found a new way out with the help of interested e-commerce. At present, hundreds of Chinese time-honored brands have settled in Tik Tok e-commerce. News, a few days ago, Tik Tok Double 1 1 Good Things Festival closed. The data shows that the total live broadcast duration is 25.46 million hours, of which the total self-broadcast duration of merchants is 6.5438+0.227 million hours, and the cumulative number of viewers is 39.5 billion. There are 577 brands with brand turnover exceeding10 million, and there are 282 live broadcast rooms with single-game turnover exceeding10 million.

I just filled a can some time ago, and the gas of 15Kg should be 120 yuan.

During the Tik Tok Double Eleven Good Things Festival, dark horses frequently appeared in the brand self-broadcast list. Among the top 50 brand self-broadcast accounts in sales, * * * has 5 accounts with sales exceeding 100 million. Among them, the proportion of clothing categories with goods reached 50%, double eleven, cold current. In addition, in the brand self-broadcast account, the clothing category performed well. There are 42 domestic brands, indicating that the sales of domestic brands in Tik Tok channel are getting stronger and stronger.

In 20021year, the report of "Double 12" Tmall Year-end Shopping Festival was released, and the official flagship store of Jiannanchun Tmall platform won the trading index of Tmall's "Double 12" liquor brand flagship store for its super popularity and hot sales.

First place.

Jian Nanchun led the list and won the championship four times in two years.

Jian Nanchun has always performed well in the online shopping carnival, and core products such as Crystal Jian Nanchun and Dongfanghong have achieved good sales results.

From 202 1 to 202 1, Jian Nanchun successively obtained the trading indexes of official flagship stores of four shopping festivals, such as "6 18", "Double 12".

The first is a good result.

As of June 1 65438+1October1day at 23:59, the cumulative order amount of Shuang 1 1 set a new record, exceeding 349 1 billion yuan.

The total double eleven transaction volume in JD.COM is 34.91100 million yuan, which is about 28.58% higher than the record of 271500 million yuan in 2026,5438+0, and lower than the 32.83% increase in 2026,5438+0.

For this big promotion, the Securities Times reported that the "double 1 1" decisive battle has sounded the golden bell.

The performance of major e-commerce platforms and brand businesses will be released one after another, and it is very likely to reach a new high.

However, after many years of time-axis battle reports, such as "breaking the record with X yuan in the first 1 minute", "breaking the record with X yuan in the first 1 hour" and "breaking the record of the whole day last year in the nth hour", the public has already reached a new height of aesthetic fatigue.