Briefly characterize the audience in the web.

Answer: the audience in the network, can be interpreted as the unnamed individuals and groups of people to whom the network communication is directed. Compared with the traditional paper-based media or electronic media audience, it has its own characteristics. Specifically manifested in the following aspects:

1, the audience in the process of dissemination of information, the identity of the invisibility:

One of the most important features of network communication is its virtual nature. In the process of participating in the dissemination, the identity of the audience can be invisible, so that its dissemination activities are rarely restricted.

2. Duality of Audience Identity:

Traditional media communication presents an obvious one-way mobility, the media is in an absolute dominant position, and the audience can only passively receive information.

3, the audience identity of interactivity:

Interactive subject

Network media has a strong interactivity, which is manifested in two ways: one is the audience - the vertical feedback between the transmitter.

4. Personalized self-expression of audience identity

The network provides a platform for equal self-expression, and anyone who has access to the Internet can express his or her own views, opinions and so on, and share his or her joys and sorrows with others.

5. The disadvantages of the lack of legal awareness of the audience

In the network communication, the diversity of the audience and the hidden nature of the unsafe information and even harmful information to open the door.