2015 college entrance examination essay material: about competition

1. Without competition, there is no survival and no development. There is pressure and motivation only when there is competition. Competition can make people rise to the occasion and surpass themselves.

The Story of the Antelope

A zoologist found a strange phenomenon when he investigated the animals living on both sides of the Orange River in Africa: the antelope living on the east bank of the river not only had a strong breeding ability but also a strong running ability compared with the antelope on the west bank of the river. The zoologist was puzzled. So he did an experiment: 10 antelopes were caught from each side of the river and exchanged with each other. After a year, the antelopes sent to the west bank multiplied to 14, while only three antelopes were left on the east bank, and the rest became the property of wolves.

Zoologists have uncovered the mystery: the east coast antelopes are strong because a pack of wolves lives near them. In order to survive, they had to "compete" with the wolves, so the more they lived, the more they fought; while the West Coast antelopes, on the contrary, lacked natural enemies, no ability to survive, so the more they lived, the weaker they became.

2. The competition between tigers and leopards is a kind of "law of the jungle". Under the effect of competition, the jaguar's extraordinary vitality, survival ability is stimulated, and improve their own vitality. Competition for survival is the main external condition for the enhancement of ability, and competition and pressure are the basis of animal evolution. As animal development is characterized by relative passivity, the competition and pressure of the survival environment is often a key factor in promoting its development.

Competition enhances vitality

The jaguar is an endangered animal, and there is a pair of jaguars living in the National Zoo in Peru. In order to protect it, people from the nature of 1500 acres of separate planning out of the mountains to repair the tiger park, which has mountains and water, the room is also equipped with air conditioning, and herds of cows, sheep and rabbits for the tigers to eat, it is really a tiger's paradise. Strangely enough, no one has ever seen the tiger catching prey, it only eats the meat sent by the administrator, it often lies in the air-conditioned house, eats and sleeps, sleeps and eats, its body gets fat and often gets sick. Later a member of the public said, "Tiger is a forest, you can't just put a bunch of small animals that eat grass, at least a leopard, right?" The tiger garden leaders think it makes sense, so they caught three leopards and threw them into the tiger garden. This move really worked, the leopard not only compete with the jaguar for food, but also often threaten the safety of the jaguar, the jaguar no longer sleep, from time to time rushed to the leopard in front of the unrestrained provocation, it did not take long for the jaguar to regain vitality, restored health, but also let the female tigers to give birth to a small tiger cubs.

3. To achieve a great cause, we must have "always be the first" sense of competition. In this way, we can better motivate ourselves to climb to the top of the career ladder.

Mrs. Margaret Thatcher, always strive to be the first

The 1930s, Britain, an unknown town, there is a small girl named Margaret, since childhood, was subjected to strict family education. Her father was very strict with her education, often instilling in her the idea that no matter what you do, you should strive to be the first, always do it in front of others, without lagging behind. Even when riding in the bus, she should always sit in the first row. Her father never allowed her to say things like "I can't" or "It's too hard". Her father's "cruel" education cultivated Margaret's determination and confidence to be positive. In the future study, life and work, she always remembered her father's teachings, always hold a forward spirit and the belief that will win, do their best to overcome all the difficulties, everything must be first-class, with their own actions to practice "always sit in the first row".

Margaret went to college, the school requires students to take five years of Latin courses, she relied on their own tenacity and spirit of hard work, hard in a year all finished. Not only did Margaret excel academically, she was always at the forefront of sports, music, speech and other school activities, and was one of the top students. Forty years later, there was a shining star in the political arena of the United Kingdom and even the whole of Europe, and she was Margaret Thatcher, who became the first female Prime Minister of the United Kingdom in 1979, and was known as the "Iron Lady" in the world political arena for 11 long years. Margaret Thatcher.

4. Only through constant competition will there be vigor and vitality, so that we can continue to overcome difficulties and always move forward.

Coke's century-old feud

Pepsi and Coca-Cola both have their eyes on each other, and as soon as the other side makes a new move, the other side is sure to come up with a new trick as well. Coca-Cola as early as the 1920s in Cuba with an airplane in the air spraying smoke, painted "COCA-COLA", but unfortunately because of the lack of experience and failure, Pepsi in 1940 is a one-off rental of eight planes, flew 145,000 kilometers, in the east and west coast cities, with the tail spray, write the Pepsi advertising. Coca-Cola, of course, had to fight back in time. In order to strengthen its image as the nation's No. 1 beverage, Coca-Cola sponsored the 1939 New York World's Fair and invited celebrities to sip on it, and published their photos on the cover of magazines. But in contrast, Pepsi's promotional advertising was more creative. They created a special cartoon and a seemingly ordinary commercial song that became popular throughout the United States. The two giants have spared no effort in their competition, pulling out all the stops to beat their rivals, but the result is that both have come a long way.

5. Accepting the existence of rivals and treating them well can promote one's own development.

Both sides are winners

Shenzhou and Wanjiale are two large-scale water heater manufacturers. The advertising slogan of "Shenzhou" is "Shenzhou, Wanjiale", while the advertising slogan of "Wanjiale" is "Wanjiale rises in Shenzhou". ". Each of their slogans includes the other's product brand. In this way, both sides can make a name for themselves. You send customers to me, I send customers to you. The two kinds of water heaters quickly came into thousands of households, bringing rich profits for both companies. They cooperated in the competition and realized a win-win situation.

6. Cooperation is needed in competition. Competition is not an end in itself, but a means to a higher goal. Cooperation in competition should reflect the principle of "win-win". Competitors can not be mutually exclusive, resulting in a lose-lose situation, but to promote each other, *** with the improvement.

Rivals like brothers

Liu Guoliang and Kong Linghui, both the strength of the same, but also the partners. They are from the same school, at the same time to wear the national number of robes. In that flowery May, "six years of yearning, a night of spring and autumn", happy to hold the Sweethling Cup (men's team championship cup), two good friends and together into the men's singles final. However, when the men's singles championship cup was really in front of them, the two best friends suddenly realized the cruelty of the end: their own victory would mean the defeat of their friends. Valuably, on the court, they completely displayed their wisdom and talent. Liu Guoliang won by surprise, and Kong Linghui was steady but fierce, and the match was fierce until the deciding game. In the end, Kong Linghui became the new champion of the men's singles. There is no imagined ecstasy, what we see is unusually calm Kong Linghui, and his face that even a little embarrassed smile. Liu Guoliang's face had swept a trace of disappointment, but after all, it was his friend who won the championship, his congratulations are from the bottom of his heart. This game made the two good friends know how to face competition and cooperation. In later matches, they joined hands again to win the men's doubles championship.

7. The light of Ford's blessing to GM's centennial pierced through the heavy darkness, forming one of the most cozy pictures in business competition, warm and tender. In fact, it should become a source of culture and spirit, for those who have a long-term goal of business absorption and inheritance.

From Ford's "Beam of Lights" to see the warmth of corporate competition

September 16, 2008, "General Motors Centennial Celebration Day Celebration" at the General Motors global headquarters in Detroit, MI. To our surprise, Ford, also belonging to the "Centennial Club", also brought a special blessing to its old friend: the use of Ford's office building and the lights inside the building to create the words "HAPPY 100 GM". This special blessing, let us see a century of Ford's grandeur, but also let us see the warmth of healthy competition.

GM and Ford are a pair of rivals who compete with and respect each other. When GM was starting out, Ford, which was founded five years earlier, developed and produced the first Model T for the general public in 1908. Not to be outdone, GM overtook Ford in 1928. Over the past one hundred years, these two companies have competed with each other and learned from each other in a process that has strongly promoted the development of the world's automobile industry, and at the same time made outstanding contributions to the development of human civilization and the international economy.

8. Nature has its own law of the law of the jungle, and the competitive market has its own cruel law of competition. We should follow the law and learn to develop ourselves in competition.

Competition of Chicks

Every spring, eagles lay eggs and raise children, usually two eggs at a time. Chicks begin to compete from the moment they break out of their shells, and as soon as mom or dad bring back food, they immediately open their mouths and squawk loudly, hoping to get food into their mouths, and each time the larger eagle feeds the child with the tilted head and squawking voice. But each time it was the stronger, fitter young eagle that got the food, because its head was tilted higher. Within a few days, the weaker young eagle would starve to death. This is nature's law of survival of the fittest.

9. The improvement of competitiveness lies in the ****same efforts of the government and enterprises, and in the improvement of science and technology, the content of knowledge and the effective utilization of capital.

France: to create "competitiveness clusters"

In order to enhance the ability to innovate, scientific and technological achievements more effectively into productive forces, since 2005, the French government spent 1.5 billion euros to support more than 60 different industries around the science and technology parks, also known as the " competitiveness clusters". Competitiveness Clusters". Today, this enterprise + laboratory model, is being recognized by more and more people, it not only improves the efficiency of scientific and technological transformation, saving money, but also makes the enthusiasm of enterprises for independent innovation has never been higher. France's "competitiveness cluster" consists of a number of levels, including strong multinational enterprises, as well as small and medium-sized innovative enterprises, universities and research institutions, the partners form a managing board, responsible for the management of the park, and on behalf of the government to apply for funding, the unified deployment of funds.

10. Without competition, there is no survival and no development. In fact, there is competition everywhere in life, the court, the field, the battlefield, the examination room and so on. There is pressure and motivation only when there is competition. Competition enables people to rise to the occasion and constantly surpass themselves.

The Competition between Wolves and Sheep

A zoologist, when examining the animals living on both sides of the Orange River in Africa, found a strange phenomenon: antelopes living on the east bank of the river are not only capable of reproducing but also capable of running compared with antelopes on the west bank of the river. The zoologist was puzzled. So he did an experiment: 10 antelopes were caught from each side of the river and exchanged with each other. After a year, the antelopes sent to the west bank multiplied to 14, while only three antelopes were left on the east bank, and the rest became the property of wolves.

Zoologists have uncovered the mystery: the east coast antelopes are strong because a pack of wolves lives near them. In order to survive, they had to "compete" with the wolves, so the more they lived, the more they fought; while the West Coast antelopes, on the contrary, lacked natural predators and had no ability to survive, so the more they lived, the weaker they became.

11. Someone said, "Harvard, the university of competition." Not only is the elimination system at this institution of higher business learning exceptionally brutal, but even the pace of learning is torturous.

Competition at Harvard

At Harvard, the training of senior management personnel can be described as elaborate. Not only is the elimination system at this institution of higher business learning extraordinarily brutal, but even the pace of learning is torturous. If a mediocre talent into this institution, with those talented, hard-working and tenacious people in the study together, he will feel overwhelmed. In order to adapt to the rhythm of learning here, all must graduate with honors from this private university (the educational level of this university is usually much higher than that of the state colleges), at any cost in all aspects of any place to be the first, "in sports to be the first, in the study of the first to become the first, in the social and political life of the first! ", this is the slogan of Harvard University, only the first place is worthy of a good life. No wonder someone said, "Harvard, the university of brutal competition."

12. To help others is to help yourself. Competition should also abide by the rules of the game, competition should also consider the social benefits, the only way, competition is more meaningful.

Hammer's principle of competition

One year the world's crude oil prices rose dramatically, Hammer's rivals to the Eastern European countries of the oil exports are slightly increased, only Hammer oil exports decreased significantly, which makes many people very puzzled. A black journalist, Jacek? Kurth went out of his way to find Hammer and consult him on the subject. Hammer said something he would never forget: "To take care of others is to take care of yourself. Those who always want to excel in the competition will regret it if they know that caring for others requires only a little understanding and generosity, but can win unexpected gains. Caring is one of the most powerful ways and one of the paths."

13. "I might not have been able to run as fast as I did without Burrell and his 9:90, and it was he who inspired me." American sprinter Carl? Lewis said.

Embracing the rivalry

U.S. sprinter Carl? Lewis, set a new world men's 100 meters record of 9 seconds 88 at the third World Athletics Championships. While the crowd chanted Lewis' name and went crazy with excitement for him, he embraced his rival Burrell with tears in his eyes. He told reporters, "Without Burrell, without his 9:90, I might not have been able to run as fast as I did, and it was he who inspired me."

14. Improper competition can have negative consequences for each other, thus becoming "suicidal competition", "destructive competition", "destructive competition"

"Suicidal competition", "destructive competition", "destructive competition"

The evils of "killing the price to see the bone"

The island's tourism industry exposed another scandal: Taiwan's Taitung County, Tai Ma Li Bayshore Bay restaurant, the 8th by the departing staff broke the news that the restaurant will be used by the guests of the leftovers recycling, and then re-sold on a platter to the mainland tour group of guests to eat. The source also provided 14 minutes of cell phone camera information to support. This is not the only thing that is outrageous. In recent years, with more and more mainland groups traveling to Taiwan, because of tourism and out of the situation also heard from time to time, and sounds outrageous: to travel to Hualien need to bring a helmet, otherwise it will be life-threatening; because of torrential rains, mainland tourists riding the tour bus was washed into the sea; mainland tourists walking in the streets of Taipei, was the head of the cranes on the things that fell down and killed ... ... ...The shocking facts make the uninformed think it's joining some kind of adventure.

The island's tourism industry said, "This is the bad result of price-cutting competition from mainland tours." It has hit Taiwan's tourism image hard. Kaohsiung City Tourism Association chairman Huang Jinxiang said that since the opening of land tourists to Taiwan, the industry has cut prices to compete, tour fees are deteriorating, and the most direct result is a decline in the quality of tourism.

It is said that the general tour group food and beverage offer per person per day about 100 yuan to 150 yuan (NTD, the same below), each meal per person less than 50 yuan. At present, the mainland undertakes to Taiwan tour business travel agencies have more than 200, scrambling to solicit customers is already bleeding price, the Taiwan industry and then to the mainland to receive the group, the price "is to kill to see the bone".

15. In this competitive society, remember to run fast, others run faster. Like the story of the lion and the gazelle, so whether strong or temporarily weak, we must move forward. Only by constantly adapting to the competition can you win greater victories.

The lion and the gazelle

In the conference room of Mengniu, there is a huge painting reflecting the lion and the gazelle, and on the picture there is this text: "Early in the morning, the gazelle on the African grassland wakes up from its sleep, and it knows that a new race is about to begin. The opponent is still the fastest lion, and to survive, he must win the race. On the other hand, the lion is under no less pressure; if he can't outrun the slowest antelope, the fate will be the same. When the sun rises, it's better to run in order to survive!"

16. E-commerce impact offline, the traditional channels are suffering, stimulating manufacturers contradictions, the focus of the contradiction is centered on two aspects: product and price. So they continue to seek a new way in the market competition. One category is to begin to establish a complete online service system closely integrated with the physical retail. The other is to take the e-commerce as a "sales channel", directly on the Tmall, Jingdong e-commerce platform, make full use of the platform's traffic.

BuBuGao formally entered the e-commerce to open a new business competition pattern in Hunan

October 16, 2013, the BBK Group formally released the e-commerce strategy to all-channel, all-industry, all-category O2O and dual-line retailing, to create a "Hunan version of Alibaba".

According to BBK's latest O2O omni-channel strategy, it is expected that the e-commerce platform will be officially launched on December 26, vowing to be the "Hunan version of Alibaba".

So far, several local retail giants in Hunan, including Youa, Tongcheng, BBK and Happy Shopping, have all "touched the net". In Hunan, the rapid growth of online shopping, while the scale of network sales relatively backward, with the full force of these giants, a new pattern of business competition is opened.

Traditional retail giants have touched the net, in addition to catching up with the trend, but also the situation is forced.

"Brick-and-mortar retailers have been overburdened in the past three years," Wang said, adding that from 2010, traditional retailers reversed the trend of high-speed growth, and the growth rate began to decline, especially among large-scale retailers, whose growth rate in 2012 dropped to less than 10 percent.

On the other hand, e-tailing turnover is growing rapidly. The Ministry of Commerce's latest "e-commerce" thematic conference showed that in the first half of this year, China's new online shopping users 28.89 million, a total of 271 million people, in 2012 China's e-tailing turnover of 1.31 trillion yuan, an increase of 67.5 percent year-on-year.

There are two obvious trends in the current online practices of brick-and-mortar retailers: one is the self-built websites, including the earliest e-commerce practices of Wangfujing Department Store, Yintai, etc., which have self-neglected the website's function as a "sales channel" and begun to set up a complete online service system that is tightly integrated with brick-and-mortar retailing. Another category is the e-commerce as a "sales channel", directly on Tmall, Jingdong e-commerce platform, make full use of the platform's traffic.