Traditional Culture Encyclopedia - Traditional festivals - How are press releases typically issued?
How are press releases typically issued?
Enterprises that organize important events or have other important news to be announced to the public will send well-written press releases to major media editors, who will then publish them on media platforms. At this time, some people will ask, enterprises publish press releases should choose those channels to distribute it? Don't worry, media box as a promotion platform with a huge number of channels, the district press release is not difficult for us.
1. Mainstream media
First of all, it is the mainstream media, the mainstream media including Xinhua, People's Daily, CCTV, etc. These media have a wider influence and coverage, the press release can get more exposure and attention. There are also many official and central media on the box for you to choose from. However, due to the high auditing standards of these media, issuing press releases need to meet certain requirements and cost more.
2. Income media
Inclusion media, what does it mean? Simply put you just put out the soft text it will give you included and release, for example, the box has a lot of Sohu, NetEase, Tencent, etc., the influence of these media and coverage is also relatively wide, but compared to the mainstream media, the cost is low, suitable for small and medium-sized enterprises to issue press releases.
3. Low-cost media
Low-cost media include some small websites, blogs and so on, these media costs are low, but the influence and coverage is relatively small. It is suitable for some small or emerging companies to issue press releases.
4. Industry media: Industry media include some specialized websites, magazines, etc. These media have a clearer audience and are suitable for releasing industry-related press releases. The cost is relatively low, but the influence and coverage is relatively small.
On how to choose the press release distribution channels on the enterprise I summarize these, specific or according to their own situation to decide Oh~
The finishing is not easy, praise and then go Oh~
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