How to use the color card materials bought by Taobao

Use color cards to compare and correct the colors of pictures.

Color card is the embodiment of colors existing in nature on a certain substance. It is used for color selection, comparison and communication, and it is a tool to achieve uniform color standards in a certain range.

Matters needing attention

1, principle of color card use

When using color cards to match colors, avoid excessive contact and reduce paper friction and light damage. When the natural grease at the fingertips touches the color card, it may cause the color card to be stained or the pigment to be lost, and the friction between the pages may also cause the color card to be scratched. And some pigment color cards, under strong light irradiation, will accelerate the fading.

2. Pay attention to the service life of color cards.

The common materials of color cards are paper or plastic products. Long-term use will inevitably lead to aging effects. Daily use and exposure will make the color inaccurate. Therefore, no matter how high-quality color cards are, they need to be replaced regularly.

3, color card storage principle

Due to the material problem of color card, paper will accelerate aging in high humidity environment. Therefore, color cartoons should always be stored in a dry and ventilated environment and keep the surrounding environment clean.

Extended data

Color cards are the bridge between designers and products.

Color card is a preset tool. Designers choose colors and give them to the printing factory for physical production, so as to make products according to the original intention of designers in color selection, which requires designers to set the colors of products in advance. Many designers in the printing industry are judging the color choice in the market. Every designer must be sensitive to color, because only in this way can our printed products meet the market demand.

Without good color contrast and good color reproduction, it is difficult to win the market. Many times designers have to study the market. For example, in the field of printing, we print different colors of paper. Students have to do their homework every day, but there are also requirements for color selection in the exercise book. In the past, our exercise books were all white, but we usually used goose yellow instead of white exercise books, because this color has a protective effect on our eyesight. Therefore, designers must accurately grasp the market demand, choose colors, and then use color cards to copy the colors needed by the market.