What is the media?

Media refers to the media that spreads information.

The word "media" comes from the Latin word "Medius", which means something in between. The media is a medium for spreading information. It refers to the tools, channels, carriers, intermediaries or technical means used by people to transmit and obtain information, and also refers to the tools and means to transmit information such as words and sounds. Media can also be regarded as all technical means to realize the transmission of information from information sources to recipients. Media has two meanings, one is the object that carries information, and the other is the entity that stores, presents, processes and transmits information.

These four traditional media are: TV, radio, newspapers and periodicals (magazines). In addition, there should be outdoor media, such as advertising space for street sign light boxes. With the development of science and technology, new media such as Internet TV and electronic magazines have gradually appeared. They are developed on the basis of traditional media, but they are qualitatively different from traditional media.

The influence of media on society

As one of the results of scientific and technological development, new media is inevitable. Just as radio and television will reduce people's time for reading and socializing, new media will gradually weaken people's sense of sociality and collective responsibility, thus weakening social cohesion.

Digital survival is not only a technical issue, but also contains complex ethical and cultural issues. While helping people to survive digitally, new media should also bear the risk of being alienated from these media while enjoying the convenience brought by scientific and technological progress. With the help of new media, human beings can show stronger personality and greatly improve the efficiency of life and work.

At the same time, people rely more and more on the media, which will lead to changes in the relationship between people. New media has changed the way of individual communication, and digital media has been added to people's communication, which makes people more and more connected with this media, and people are more and more dependent on new media.

Reference to the above content: Baidu Encyclopedia-Media