How to do live broadcast with goods

How to make real-time delivery is as follows:

If you want to do a good live broadcast, you must put down three things:

1, open-minded, from the chairman to the shop assistant, middle-aged greasy uncle, young cabinet sister handsome boy, can get up and go on stage.

2, open-minded, no worries, any platform can cooperate, friends can also cooperate.

3. Commodity opening is not how many mobile phones are sold, but how many social goods are sold.

Live broadcast operation strategy:

First, live broadcast equipment:

If you want to do live broadcast with goods, first of all, there must be no less equipment. Different short video platforms have different requirements for shooting equipment, some can shoot only with mobile phones, some need the assistance of computer equipment, and there are lights, green screens and so on. The general short video live broadcast platform is mainly based on mobile phones, but with the assistance of sophisticated equipment, the live broadcast effect will be better.

Secondly, lighting, all live rooms need lighting. Generally, live scenes are indoors. Under the indoor lighting, the live broadcast effect is not good, which will make the anchor and products look dark, unable to display the products, and also make the anchor have no spirit.

Generally, the lights used for live broadcast are ring lights, which will be better if you put them behind your mobile phone or use a bigger professional camera headlight.

General audio hardware comes with the equipment. If you think the reception of your mobile phone is not ideal, you can buy a small microphone and pin it on your collar.

Second, don't be shy in front of the camera:

It is difficult for introverts to do live broadcast, and live broadcast requires the anchor to let go of his voice and enthusiasm. I really want to do sales, but I don't have to face the camera when I do sales, and I have to face the camera when I am an anchor, so I have to overcome my fear of facing the camera.

You need to interact with the audience and discuss topics with fans when you broadcast live. If you have a topic with the audience, you are not afraid of the silence during the live broadcast or your unique talent, which can also bring freshness to the audience. Many times, because of the live broadcast, the anchor will have too many clothes, and his own style, makeup and clothing are also the main points that can attract the audience to stay in the live broadcast room.

III. Preparation of account and background:

The account is very simple, just follow the process and register with your mobile phone number on the live broadcast platform. Some live broadcast platforms will be more detailed, and the types of live broadcasts are different. Please pay attention.

The background is also the background that can be directly used by the live broadcast platform. After each live broadcast, the data of each live broadcast will be displayed on it in a visual form. Moreover, some live broadcast platforms will also have windows and shops, and you can also put your own product links on them and sell them directly on the platform.

Fourth, the live broadcast time should be selected:

Generally speaking, it is best to choose the next night for live broadcast. This time is also the off-duty time of many office workers, which can be called the prime time of live broadcast, but there are also many big anchors during this time period. If it is a newcomer anchor, it is recommended to stagger this time period, because it is definitely impossible to compete with the big anchor during this time period and avoid the peak period.

Five, can't give up easily:

If no one is watching, do I have to broadcast it? In fact, everything can't be smooth sailing. I spent so much time and energy. Don't you think it's too worthless for me to give up when I see this failure? You can learn from other anchors and learn from their live experience. I believe that one day you will also experience the busy experience of live broadcast.