Is the central air conditioning market good now? The competition is so fierce

Central Air Conditioning Classification

Central air conditioning is a kind of air temperature regulation system applied to a large range (area), the central air conditioning system consists of one or more cooling and heating source systems and multiple air conditioning systems.

Based on the application scenario, it can be divided into two categories: commercial central air conditioning and domestic central air conditioning.

By product type, central air conditioning can be divided into multi-connected machine, unit machine, centrifugal machine, air-cooled screw machine, water-cooled screw machine, modular machine, lithium bromide machine, the end, and the heat pump dual-supply unit (including indoor water machine)*** nine categories of products.

Market size of more than 110 billion yuan

Central air-conditioning equipment is widely used in a variety of industrial refrigeration places as well as office buildings, shopping malls, rail transportation, airports, hospitals and other types of public **** building, the market space is huge. Benefiting from the rapid growth of the domestic economy, as well as the improvement of people's living standards brought about by the improvement of the living living environment comfort requirements, China's central air conditioning market has maintained a steady growth. 2020 in the global epidemic, the impact of the social and economic activities to reduce the activity of the situation, the central air conditioning industry once again suffered a cold winter, according to the electromechanical information data show that in 2020, China's central air conditioning market sales fell by 5.81%, in 2021, China's central air conditioning market ushered in retaliatory growth, the market size of more than 110 billion yuan.

Decrease in the number of bids

With the gradual increase in the market saturation of central air conditioning in the commercial and government sectors, the number of related bids has declined. 2016-2021, the number of bids for central air conditioning in China showed a downward trend. 2021, the number of bids related to China's central air conditioning was 548, compared to 2020 by 10.31%.In 2022, as of January 15, the number of bids for central air conditioning in China was 23 bids.

Industry players in a three-legged situation

From the type of participants in China's central air-conditioning industry, it is mainly divided into three major factions: domestic brands, Japanese and Korean brands, and European and American brands. Among them, the domestic central air conditioning representative for the United States, Gree, Haier, etc.; Japan and South Korea brand representative for Daikin, Hitachi, Toshiba, etc.; Europe and the United States brand representative of the McWilliams, Johnson Controls York, Carrier, Trane, Dunham Bush, etc..

From the point of view of the brand share, in the first half of 2019 - the first half of 2021, the market share of national brands continues to increase, accounting for nearly half; Japan and South Korea brands account for a more stable, overall change is not significant; Europe and the United States brands continue to reduce the proportion of the first half of 2021, the national brand of central air-conditioning market share of nearly 50%; Japan and South Korea brands more than 36%; Europe and the United States brand is about 14%.

Comprehensively, China's central air conditioning market development is in good condition, the market scale is gradually expanding. China's central air conditioning brands represented by Gree, Midea, Haier, etc. have further increased their market share through the continuous improvement of technology. But Japan and South Korea, Europe and the United States brand with its own technical advantages, market advantages still occupy nearly half of the market in China, China's central air conditioning market presents a three-legged situation. In the future, with the improvement of people's living standards, the household central air conditioning market will become an important growth point, but the current domestic brands in the household central air conditioning market share is relatively low, and Japan and South Korea and Europe and the United States and the United States brand competition is more intense.

The above data refer to the Prospect Industry Research Institute "China Central Air Conditioning Industry Market Demand Forecast and Investment Strategy Planning Analysis Report"

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