What are the innovations in the topic of e-commerce live broadcast?

Innovation is mainly reflected in people, goods and occasions.

The innovation of the live broadcast room with goods, that is, the innovation of the content of the live broadcast room, is basically impossible to have subversive changes, at least it is unrealistic to rely on one's own efforts. The content of the live broadcast room is nothing more than people, goods, venues and people: anchor image, character IP, language characteristics, personality charm and so on. Field: scene selection, scene layout, lighting use, lens use, etc. These can be built according to your own ideas, such as image creativity, deep cultivation of characters, scene characteristics, even virtual scenes, multi-lens live broadcast. Operational innovation: the platform is becoming more and more standardized, and the less wild roads are used, the better, as long as they are arranged casually within the rules of the platform and do not cross the line.