Travel first, what's the use of traveling smart?

In recent years, culture and tourism have formed a new pattern of coexistence of traditional formats and emerging formats nationwide, especially after three years of epidemic, the cultural tourism industry has ushered in "retaliatory" consumption, and the cultural tourism industry that has been in a downturn for three years has "lived up". In order to develop new formats with competitive advantages, many scenic spots are rapidly transforming and upgrading to smart cultural tourism.

Actively building a smart cultural tourism platform for regional destinations has become a new path to realize the comprehensive upgrading of the traditional cultural tourism industry. Many provinces and cities take science and technology+cultural tourism as the breakthrough point and global cultural tourism as the main line. By giving full play to the advantages of resources, improving the service system, gathering far-reaching data, strengthening supervision and monitoring, and comprehensively strengthening the construction of smart cultural tourism, we will further accelerate the integration and development of cultural tourism and create a new bright spot in the cultural tourism industry.

Why is intellectual travel the general trend?

1. The integration of technology+culture and tourism is more in line with the new consumption concept of tourists.

The integrated development concept of "science and technology+cultural tourism" not only gave birth to new models, new experiences and new tourism consumption demands, but also improved industrial efficiency, bringing tourists fresher, smarter, more interesting experiences and more intimate services. Science and technology will become the new development engine of the cultural tourism industry, and the cultural tourism industry will enter a new stage of integration and development of "culture as the soul, tourism as the carrier and science and technology as the support".

2. The integration of technology and cultural tourism is more convenient for the scientific management of scenic spots.

While serving tourists, smart tourism will also realize the transformation from traditional tourism management to modern management. First of all, through information technology, tourism enterprises can realize more timely supervision, management and real-time control. Secondly, it can better maintain the tourism order, strengthen the relationship between the government, tourism enterprises, tourists, scenic spots and local residents, effectively integrate tourism resources and realize scientific tourism management. Smart tourism, through its unique technical platform, urges tourism enterprises to take e-commerce as the core and rebuild new organizational models.

3. The integration of technology and cultural tourism can form a new economic growth point.

From the perspective of tourism as a whole, smart tourism can tap the interests of tourists by monitoring tourism and public opinion, and enterprises can carry out marketing innovation and product innovation. Smart tourism can screen marketing channels with obvious long-term cooperation through quantitative analysis and judgment of marketing channels, make full use of the communication characteristics of new media, attract tourists to actively participate in tourism communication and marketing, and gradually form a self-media marketing platform by accumulating tourist data and tourism product consumption data, thus forming a new economic growth point.

Li Anping Science and Technology is committed to building a visual platform for smart tourism, which has five functions: 3D panoramic monitoring of scenic spots, thermal display of scenic spots personnel, natural resources monitoring, smart security and commercial format monitoring of scenic spots. It can help scenic spots, parks, ancient towns, amusement places, leisure blocks and other places to realize the integration of everything, data convergence, intelligent linkage and emergency command.