Traditional Culture Encyclopedia - Traditional festivals - What is the product strategy of Yiqingyuan tea industry?
What is the product strategy of Yiqingyuan tea industry?
1. Excellent selection of materials: the raw materials used in Yiqingyuan tea industry have been strictly screened and come from high-quality producing areas, and have been tested and tasted many times to ensure that each batch of tea has high quality.
2. Refining processing: Yiqingyuan Tea adopts the traditional processing method of combining manual refining with scientific refining, and strives to get the best processing for each tea to ensure that each cup of tea is a good product with refreshing taste and rich aroma.
3. Continuous innovation: In order to meet the needs of different consumers, Yiqingyuan Tea has continuously carried out product innovation and variety research and development, and launched a series of specialty teas, such as Yixing Zisha pot tea, Alishan oolong tea and Lishan white tea. Keep close contact with consumers and improve product competitiveness.
4. Customer-oriented: Yiqingyuan Tea Industry constantly attaches importance to customer demand and service quality, collects and analyzes customer feedback information through various channels, and timely adjusts product quality, packaging and publicity methods, striving to win the trust and support of customers with products that best meet customer demand and the most thoughtful service.
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