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New hair salon business is not good how to do?
There is nothing the boss is more afraid of than the hair salon business is not good, who are not willing to look at their own store business is depressed, in order to make the business is good, you need to have a large number of sources of customers, the source of the customers will not come in vain to rely on the attraction. How can we attract customers into the store? When we can not control the behavior of the guests, we need to by changing themselves. Change the quality of their own technology and hairdresser's service. How to improve the quality? Share the following methods to improve, will certainly make the hair salon business.
One, hair salon decoration brand enhancement
People rely on clothes and horses rely on saddles, hair salons rely on decoration. This sentence is not completely right, but there is a certain truth, people are visual animals, if we can not even meet the customer's vision, how to let them understand us more y? Let our decoration quality becomes high, this is the basic requirement.
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Second, the promotion of service enthusiasm
The customer is God, we want to let every customer into the store to enjoy the emperor-like treatment, let them feel our enthusiasm, let the customer feel that they are valued, so that they are going to become a hairdresser's repeat customers.
Three, the enhancement of hairdressing technology
Hairdressing is, after all, still a technical industry, if the technical aspects of immaturity, or not superb, will be compared to the same industry, the same as the technical industry, because the hairdressing skills can not be eliminated is very sad.
Four, the hairdressing store project types to enhance
We can not rest on our laurels, not to mention the bad business. On the basis of having a traditional hairdressing salon project to enhance the type of hairdressing salon project. Not just limited to washing, cutting and blowing. Join some of the hairdressing salon special projects, do not have other people's projects.
Fifth, the hairdresser to improve the ability to expand customers
The current hairdresser four common customer program:
1, WeChat small program to expand customers
Merchants can use WeChat small program in the vicinity of the small program function to attract traffic, the function allows WeChat users to search for the business store within 5 kilometers, the use of LBS positioning to find merchants accurately. In the WeChat applet, consumers can see the basic information of the merchant, which includes the location of the hairdresser's store, store information, contact phone number, etc., and can make online appointments, which saves the time of waiting in line and improves the user's consumption experience.
Share invitation activities: merchants can set up in the small program to launch the share invitation to get commission, distribute coupons, member interaction, etc., using social networks to attract customers to the store for consumption.
2. Distribute flyers.
Need to put more effort in the design of the leaflet. For modern people, every day is in a hurry, there is not much time to read word by word and line by line, which needs to be strengthened in the sense of the picture. So the design of the leaflet should be simple. And the quality of paper should be carefully selected.
3.
Because now customers have a variety of choices, coupled with more and more hairdressers, so this makes their own choice of tangled. In this case, the hairdresser can use the way of heterogeneous alliance, and famous or customers trust the business cooperation, the establishment of cooperation **** win relationship, which for the customer's choice to play a certain role in promoting.
4. Advertising to expand customers.
Advertising to expand customers, meaning, placing ads. This method, however, is generally applicable to large hair salons. For small and medium-sized hairdressers, the cost of advertising is much greater than its revenue. Because the placement of advertisements, including the preliminary planning, the effect of the presentation, the effect of the design, etc., are a not a bandit cost.
Hairdresser business is not good how to do? Definitely need to find the reason. The following may be the reason why your hair salon business is not good, these behaviors to be avoided Oh.
Business is not good, waiting for customers to come to the door, we must avoid the following behaviors:
△ several people gathered in the hall chatting, loud noise and laughter;
△ sitting in the hair stylist hair cutting place to sleep, read a book;
△ sitting on the waiting couch chatting, snacking;
△ station assistant leaning against the wall or the glass, listlessly thinking, dawdling, dozing;
△ in a pile at the door, bragging and chatting;
△ away from their workstations to wander around;
△ very staring, or unsympathetic, to observe the customer's clothing or behavior.
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