What is SaaS mode?

SaaS is short for Software-as-a-Service. In layman's terms, users don't have to buy software, but rent software based on the Internet to manage business activities. For many small enterprises, SaaS is the best way to adopt advanced technology, which eliminates the need for enterprises to purchase, build and maintain infrastructure and applications, and also obtains related value-added services. The enterprise-level market will also be the biggest opportunity in the next five years. The relevant person in charge of Ali Group pointed out that the market scale is at the level of 1 billion yuan.

Two dilemmas: Small and medium-sized enterprises still can't afford to use the mobile internet

After more than ten years of development, the domestic SaaS industry has precipitated a number of established manufacturers with technology accumulation. In the past year, there were not a few rising stars in the domestic SaaS industry. The whole market situation is excellent, but this does not mean that there are no problems. The biggest problem is how these established traditional SaaS vendors transform in the era of mobile Internet.

SaaS software developed based on PC environment and thinking mode is unsatisfactory in terms of user experience and ease of use. In addition, unlike software tools for consumer market, SaaS enterprise software is difficult to standardize. All these are objective problems that restrict the development of SaaS. With the advent of the mobile office era, SMEs are more willing to try SaaS software through mobile phones. Some analysts pointed out that 5% of office communication and collaboration will be mobile in the next few years. This data shows that the enterprise office software market has great potential to be tapped, but it also tests the ability of software manufacturers to move towards mobility.

on the other hand, although the willingness of small and medium-sized enterprises to deploy SaaS software is increasing, a large number of small and medium-sized enterprises themselves have neither the technical ability to build a reliable mobile collaborative office platform nor the economic strength to purchase SaaS enterprise-level services, which greatly limits the efficiency and benefit of internal collaborative communication. As a result, these small and medium-sized enterprises can only stay in the relatively primitive office mode of paper layer-by-layer approval.

SaaS service industry may become a new market of 1 billion yuan

It is precisely because of the difficulties faced by SaaS enterprises and small and medium-sized enterprise users that DingTalk recently released a C++ strategy aimed at integrating SaaS enterprise-level service capabilities. DingTalk provides partners and enterprise users with basic services based on unified communication and business relations, and opens a number of interfaces to partners, which can help partners improve their capabilities in the era of cloud and mobile Internet and control costs to the maximum extent. On the other hand, users of small and medium-sized enterprises can obtain SaaS enterprise-level services with lower cost, realize the efficiency upgrade in the era of cloud and mobile Internet, and obtain the collaborative ability of work and business similar to that of large Internet enterprises.

In recent years, enterprise-level software has been popular with capital, and SaaS enterprise-level market has become the main battlefield for major Internet giants, and major Internet giants in China are actively deploying and attacking. Different from the consumer market, the enterprise service market requires several orders of magnitude higher technology, capital and security, which is also an important reason why it is difficult for small and medium-sized enterprises and entrepreneurial teams in many SaaS enterprise service markets to make breakthroughs. To this end, DingTalk announced that it will invest heavily in establishing the Nail Eco-development Fund to help SaaS service developers of small and medium-sized enterprises in Nail Eco-development. The initial investment is planned to reach 1 billion yuan.

however, judging from the current domestic performance, the development of SaaS industry scale has not reached expectations. Chen Hang, the founder of DingTalk, said that there is no well-known mass company at present. The reason is related to the country's economic development level. Small and medium-sized enterprises have not fully deployed corporate communication in collaboration software, and few and far between have deployed paid enterprise-level office communication in collaboration software.