Traditional Culture Encyclopedia - Traditional festivals - What exactly are the media?

What exactly are the media?

Can be categorized according to the form of presentation:

Print media, electronic media and so on. Print media includes newspapers, magazines, manuals, calendars, etc.. Electronic media include television, radio, electric billboards, telephone and so on.

According to the advertising media contact with the different visual, auditory, readers, divided into mass media and specialized media. Mass media include newspapers, magazines, radio, and television, and specialized media include specialized newspapers, magazines, and specialized manuals.

Can be divided into:

Visual media, auditory media and audio-visual dual-use media. Visual media include media forms such as newspapers, magazines, mailers, posters, flyers, posters, calendars, outdoor advertisements, window displays, physical objects and transportation.

Audio-visual media include such media forms as radio broadcasting, cable broadcasting, promotional vehicles, recordings and telephones. Audio-visual media mainly include television, film, theater, skits and other forms of performance.