What does IP drama mean?

IP, the full name of which is Intellectual Property, literally translates into intellectual property in English. It contains many contents, which may be images, stories, works and even a culture. But more often, it refers to literary works, film and television works, games and animation works that are suitable for secondary or more adaptation and development.

IP drama refers to TV dramas with a certain number of fans based on domestic original online novels, games and animations, such as Love O2O, Choosing a Day, Why Shengxiao Mo, etc. Because of the attention brought by the original works, this kind of film and television dramas are generally more topical and controversial than ordinary film and television works, and their word-of-mouth is mostly polarized.

Nowadays, investors in film and television dramas rely too much on IP. However, successful IP dramas are based on the second creation of the screenwriter, rather than relying solely on the original level. At the same time, not all literary works are suitable for adaptation into film and television dramas, including some super IP's which are now popular and have many fans.

It is uncertain whether an IP will become a phenomenal work after it is adapted into a film and television drama. Because the success of film and television drama still depends on the content itself. Only excellent content is the ultimate guarantee of the work.