Traditional Culture Encyclopedia - Traditional festivals - What is the store expansion 10 scheme?
What is the store expansion 10 scheme?
In order to improve the rate of entering the restaurant, the boss found a popular tea shop nearby and said three words.
The first sentence: My restaurant is nearby, and I plan to buy milk tea from your store as a gift to give back to customers.
The second sentence: When a customer comes to you to consume milk tea, you can use 30 yuan to give him a voucher for the restaurant. There is no use threshold in our store.
The third sentence: customers who spend money in our restaurant will come to you for free milk tea after dinner, which will bring you popularity.
The owner of the tea shop nodded repeatedly and immediately agreed to cooperate.
This is the mode of cross-border cooperation and mutual drainage.
2. Liquidation of deposits
A beauty shop introduced to customers that there would be a whole body beauty group purchase activity at the end of the month. Experts will go to the store to personally check the customers and make a maintenance plan according to their actual situation. Pay 29.9 yuan now to make a reservation. After paying the deposit, you can compare prices outside. If you find that the price is lower than ours, we will refund it to you, and the deposit of 29.9 yuan at the end of the month can reach 299 yuan.
When the customer listens, the promise is sincere, and if it is a big deal, he can get a refund, and maybe even save a lot of money.
This method is suitable for physical stores in any industry. Paying a symbolic deposit is to keep customers' consumption preferences. The deposit is not much. If you don't charge 299, you will charge 199. Even if it is 99 or 29, the promise must be sincere.
3. Change the way of speaking to improve the rate of entering the store.
There is a fast food street in Shenzhen. Most waiters in this street will say, "sir/beauty, come in and sit down." What do you want to eat? " Whatever you eat, just pick it! "The average customer will only take a look and then go to the next store.
One of them knows human nature very well, because customers are full every day in one sentence. What did he say?
When a customer passes by the store, the waiter will ask: Do you want to pack or eat here?
Most people will think about what I am packing, and then respond: eat here. It's not good to hit yourself in the face after saying this, so I went in to eat.
Do you understand its essence?
4. Active customer groups
Many physical stores have their own customer communities, but most of them don't know how to maintain them. Here are some simple ways for physical stores to activate customer communities.
First: red envelope interaction. Group owners give red envelopes, grab the best or give gifts in kind, with a mantissa of 6.
Second: Ask and answer questions. The group owner asks questions and lets the group friends answer them. The top eight winners will get a voucher worth 50 yuan or a special dish in the store.
Third: there is a prize for guessing the price. The group owner sends a picture or a small video of a merchant's product to the group, so that everyone can guess the price. The right or closest reward red envelope is 8.88.
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