Management innovation of small and medium-sized enterprises

Lead: Management innovation has become an important way for enterprises to increase market competitiveness and improve operational efficiency. However, with the development of market economy, enterprise management innovation is facing many new problems. Enterprise managers should actively solve these problems to promote the better development of enterprises, carefully analyze the influencing factors that stimulate organizational innovation, and constantly carry out innovative practices to enhance the core competitiveness of enterprises, so that enterprises can achieve leap-forward development and sustainable growth.

Joseph, an economist of SME management innovation? Schumpeter first put it forward systematically from the perspective of economics in 19 12? Innovation? Theory, so as to introduce the real driving force of economic development, productivity growth and improving people's living standards for modern society and modern organizations. Creativity refers to the ability to synthesize ideas in a unique way and establish a unique connection between them. Organizations that can stimulate creativity can constantly develop new ways of doing things and new ways to solve problems.

With the deepening of marketization, globalization and informatization, Chinese enterprises must fundamentally change their management concepts, contents and methods, apply new management theories to guide enterprise management, innovate management constantly and explore new management methods. If the enterprise's management reform only stays in the partial repair of the original management mode, it will be difficult to cope with the drastic changes in the external environment and will be eliminated by the market. The successful experience of many management innovation achievements shows that to implement management reform, the top managers of enterprises must have the spirit, courage and wisdom of management innovation, master the art of innovation, integrate the strengths of a hundred schools of thought for our use, and explore the law and historical direction of enterprise management reform. Management innovation is the driving force for the survival and development of enterprises. Without management innovation, an enterprise is like a stagnant pool, let alone a competitive advantage. Operators in the era of knowledge economy must grasp the development trend and new requirements of management innovation.

First, the current problems in the management innovation of SMEs

1, the concept of conformism in management restricts innovation.

This restriction is mainly due to the characteristics of people's psychological activities. Maslow divides people's needs into several levels, and his desire for specific satisfaction to meet the needs of the first level is infinite. Therefore, the specific desires generated by physiological needs, security needs, social communication needs, respect needs and self-realization needs are endless, which has become the fundamental reason why people constantly pursue and create new satisfaction in order to meet these endless desires. Concept is a psychological phenomenon, which will emerge in the brain and sway from side to side under the influence of some factors. Human innovation continues under the influence of favorable factors. In enterprise management, managers' outdated ideas and lack of exploration spirit lead to obstacles in creative thinking, such as lack of resources and support for experimental new ideas in management, functionality? Lack of foresight? New way of thinking: fear of criticism, failure, adventure, resistance to change, ruthlessness, negative attitude towards innovation, blind way of thinking, which restricts the progress of management innovation and makes many once brilliant enterprises sink.

2. Blind innovation in management has changed the original intention of innovation.

In the activities of vigorously promoting management innovation, especially in the selection activities of outstanding innovation achievements carried out by various units, departments, provinces and countries to encourage management innovation. It has greatly promoted the pace of enterprise reform and development in China, but there are also many blind innovations for the sake of innovation and fame. Innovation is to solve the problems and contradictions that restrict development and make effective responses, thus creating a set of effective methods. However, in our evaluation results, we found that some innovative achievements did not conform to the actual operation of the enterprise, but we used some flashy rhetoric, armchair articles and mysterious techniques to win? Fame ; There are also some enterprises, in order to deliberately innovate, abandon traditional, transplanted or grafted methods that have been proved to be effective in practice, and piece together some seemingly advanced methods that are actually backward or inoperable. Innovation? These pseudo-innovations will inevitably affect the smooth development of management innovation activities in China and change the original intention of management innovation.

3. Incomplete supporting measures in management make the operation of innovation difficult and short-lived.

Enterprise management should have certain modes and methods, but no matter what mode or method, it should be based on the development of the situation and cannot be fixed, that is, the so-called? Managing infinitives? . This is from a big perspective, and from the perspective of this enterprise, because of its great differences in external environment and internal conditions, it is impossible to copy management models and methods, and we must use them flexibly according to the characteristics and specific conditions of the enterprise and constantly innovate management methods. However, many outstanding achievements won awards are short-lived because of changes in internal and external environment or uncoordinated operation process without corresponding supporting measures.

Second, management innovation of small and medium-sized enterprises

1, the innovation of thinking is the soul of management innovation of small and medium-sized enterprises.

The innovation of enterprise management thinking mode means that enterprises break old conventions and habits, overcome the shackles of old ideas and establish new management ideas in order to obtain overall optimization benefits. Thinking innovation is directly manifested as an innovative thinking activity, that is, the innovation of enterprise values and enterprise management, which deeply affects the behavior and efficiency of enterprises and is the soul of enterprise management innovation. Need to change the traditional concept model, that is, a strong sense of small production, business philosophy? The emperor's daughter is not worried about marriage? In organizational management? Wait? 、? Shit? 、? Want it? A situation in which a person is the master in consciousness and management decisions. It is also necessary to adapt to the development of market economy and the trend of economic globalization, build a brand-new thinking concept, that is, focus on the world, revitalize the sense of mission and opportunity of national economy, cultivate and maintain corporate image awareness, strict cost concept and total quality management concept, establish brand-name strategic awareness, strengthen crisis management concept and competition awareness, and establish people-oriented and harmonious? The customer is God? Commercial concept of modern civilization.

2. The key point of enterprise management innovation is to solve the main contradictions that restrict the development of enterprises.

The practice of enterprise management innovation tells us that in order to achieve great development, small and medium-sized enterprises must solve the main problems that restrict their development and break through the bottleneck that restricts their development. The speed of social development is accelerating, and new technologies, new products and new industries are emerging one after another, which leads to contradictions between productivity and production relations. Enterprise management is also like sailing against the current. If it is not eliminated, it is necessary to speed up the pace of innovation and solve the constraints. Only by aiming at the main contradictions within the enterprise and eliminating the main obstacles in the process of enterprise development can the enterprise achieve leap-forward development and sustainable growth.

3. Enterprise management innovation should take the road of combining nationalization and internationalization.

Developed countries have gone through the road of market economy for hundreds of years. Under the environment of market allocation of resources, many enterprises have formed a set of mature, advanced and scientific business management models and created rich practical results. The reality of China's enterprises and the present situation of enterprise management theory determine that foreign things will serve China for a long time to come? It will be the main form of enterprise management and enterprise management innovation in China. At the same time, the innovation of enterprise management should fully consider the characteristics of local culture, explore the beneficial components of local culture, introduce, digest, innovate and develop mechanically, and take the road of internationalization with national characteristics.

4, enterprise management innovation must be combined with technological innovation.

The essence of management innovation is to rationally organize productive forces, and the essence of technological innovation is to directly develop productive forces through new technical means. Although they have different emphases, different properties, positions and functions in enterprise management, they are all indispensable basic elements for enterprise development, and they all realize the continuous improvement of productivity through the recombination of production factors. The two are inseparable, promoting and supporting each other. Without continuous management innovation, technological innovation will be difficult to be effectively utilized; Without continuous technological innovation, it is difficult for management innovation to achieve the goal of continuously improving productivity.

5. Institutional innovation is the guarantee of management innovation of small and medium-sized enterprises.

Modern enterprise system innovation is an innovative activity to standardize the design and arrangement of enterprise's production mode, management mode, distribution mode and management concept in order to achieve management purposes. Institutional innovation is to institutionalize and standardize the activities of thinking innovation, technological innovation and organizational innovation, and has the function of guiding thinking innovation, technological innovation and organizational innovation at the same time. It is the highest realm of management innovation and the fundamental guarantee to realize management innovation. The purpose of enterprise system innovation is to establish better institutional arrangements, adjust the rights and interests of owners, operators and workers in enterprises, and make enterprises have higher activity efficiency.