What are the channels and ways to find decoration customers

Now if you want to open a remodeling company then you need to have a certain amount of customer resources, if not then your company can not open, then you know what channels can find customers? The following is my decoration for you to organize the search channels for customers, I hope to help you.

Decoration of the customer to find channels to look for small areas

First, the new delivery cell

The new delivery cell is the largest amount of customers, we do the home improvement business, sometimes the most difficult problem is that I do not know where there are customers, that is, to find the customer is the most difficult, and the new delivery cell in the delivery of housing during the period, a large number of customers every day, so the salesman must seize cell The first thing you need to do is to find a way to get the best out of your neighborhood.

The first thing is to accurately know the time and place of the cell delivery, do not miss the cell delivery time.

The second is to prepare for business in advance, and property companies to establish a good relationship, to prevent other companies monopolize the market, so should be with the property manager or security chief to establish a good working relationship, the work of the company should cooperate with the salesman to do a good job! The next step is to prepare the relevant information, including promotional materials, interpretation of the district's house type, part of the district's house type design program. In order to achieve the best publicity effect, the company should be sent in advance to measure the room, all the house types are measured out, make a detailed interpretation, and can be made for each set of house types, make the corresponding budget program, preferably in the form of community packages, the introduction of several basic home furnishing packages; can also be designed in advance of the program of several types of house types, the combination of these materials into a "Business Explained Atlas", each in the district activities of the The businessman manually a book.

The salesman to do the appropriate preparatory work in the community to carry out the work, more competitive than the salesman of other companies, because we already have a detailed package budget and program. Some companies reflect that the cell business is not good to do, I think it is not a bad business, but the company only seeks results but not to do the front of the preparation process. To do better than others in the community business, we must do a good job in advance of the preparation, do the more detailed, the later contact business is more relaxed.

In order to cooperate with the salesman to carry out the work in the district, the company should focus on all manpower, try to find ways in the district before the handover, signed a single or two, the price is lower, it does not matter, because this is the model room project, with a model room in the district to do business in the persuasion is even greater.

The salesman in the new neighborhood during the delivery, the company should send a number of designers to assist, so that customers wait for the shortest amount of time; at the same time, the salesman should seize the opportunity of the delivery period of a large number of customers, and strive to reach more customers. Sometimes there will be such a situation, that is, during the delivery of the customer due to busy acceptance of the house, may not have time to consider the decoration, then the salesman should do everything possible to record the customer's phone number, because once after the delivery period, the owners will not be so centralized to the community, and some owners to receive the keys to the new house after the new house is no longer on the new house to, so, take advantage of the delivery of the period of more records of some phone numbers, and then then slowly keep in touch with customers. "When the customer is more, to find ways to store the customer", wait until the customer is less and then regurgitate, must be so. Many businessmen in the delivery of housing after the reflection that the owners of the community is not much, that is because the early stage did not carry out a good "customer storage".

Second, the company started construction sites upstairs and downstairs, left and right neighbors

Salesman in the community business, sometimes you can use the company has started construction sites, the development of customer resources. The main method is the company's new construction site as the center, regular construction site to the opening of the upstairs and downstairs of the neighboring houses or nearby buildings to find customers, once found customers, you can lead them to the construction site to visit, most of the customers for the stability of the renovation to see, will take the initiative to go to the neighboring houses to visit and learn, the salesman to seize the opportunity to contact the customer probability of being relatively large once the customer visited the construction site, you can lead them to visit the construction site again, you can lead them to visit the construction site again. After the construction site, you can lead them to see other sites or model rooms, and lead customers to visit the company. It has been proven that catching left and right neighbors is a very good business channel, and the success rate is also higher.

There are many salesmen but did not take advantage of the company has started construction sites, do not go to catch the nearest customers with the site, but to go near and far, in the community during the handover to run a few days, and then go to other neighborhoods, there is no construction site for intensive cultivation, thus wasting a very good business resources.

Renovation customers looking for channels of customer phone list

Telemarketing is a modern development of a kind of marketing, it can be in the shortest possible time through the phone to contact more customers, is the most economical way of doing business. However, the most important issue before telemarketing is to find a way to collect the phone numbers of the customers. There are several ways to collect the phone numbers of home improvement customers:

First, from the salesman to collect

The salesman is to sell houses, every sale of a set of houses, will register a customer information, so the salesman must have a lot of customer phone numbers. The salesman has to establish relationship with more salesmen and give the salesmen corresponding benefits, so he can collect a lot of customer phone numbers. But from the salesman to collect the phone to pay attention to the following characteristics:

1, as far as possible to collect the customer left the landline phone, because the portable phone number often change the chance of larger, and landline phones generally do not change the number frequently.

2, pay attention to the delivery time with the community to cooperate, try to deliver a month or two before the delivery of the new community and customer contact, contact too early, the customer's enthusiasm is not very high, contact too late it is possible that the customer has been in contact with others.

3, as much as possible from the sales office to collect the number of existing customers, that is, the salesman every sale out of a set of existing homes, you can immediately get the number from the salesman, in the shortest possible time to contact the customer.

Second, from the property company to collect

From the property company to collect the phone number, mainly in the delivery of a period of time before. Some of the neighborhood property company is in the delivery of a week before the community to carry out work, so you have to seize this feature, in advance to establish contact with the property company. Generally speaking, the property company may sell the phone number of the cell to many companies at the same time, then call to conduct a study beforehand, otherwise a number of companies at the same time to call customers, customers will form a "phone phobia", and some customers will even sue the property company, thus causing unnecessary trouble for themselves.

Third, from the workers to collect (property maintenance workers, tile paving tiles, handling materials, labor)

Can not collect a large number of phone numbers, you can use a set of less into more ways, with the property company's maintenance workers, the construction of plumbing and heating in the community, tiling, as well as the handling of materials for the establishment of workers to establish contact, through which they get the customer's phone number, if you can get acquainted with a lot of such workers, then also be able to get the customer's phone number, if you can get acquainted with a lot of such workers, then also can be able to get the customer's phone number. If you can get to know a lot of these workers, then you can also collect a lot of customer phone numbers.

Fourth, from other peers to collect

The fourth channel to collect phone numbers is peer **** enjoy. With the cabinet company, flooring company, floor tile company and all your non-competitive home furnishing peers to cooperate with each other **** enjoy customer phone resources, you can also collect a lot of customer phone numbers. But this channel has a favorable side, but also has a risk side, is that your phone resources may be other home improvement company business people Dixie, so be careful, especially important number, you can not enjoy with others ****. At the same time, peers should also establish an unspoken rule, that is, can not disclose the number of peers to each other, each salesman should abide by this agreement.

Fifth, from the real estate agency to collect

Now there are a number of real estate agencies in various cities, the salesman can also establish contact with them, and from them to collect some of the new home buyers or second-hand buyer's phone number.

With customer phone lists being auctioned off as an information commodity, it is not a bad idea to have a list of customer phone numbers and contact them by phone. The advantage of this method is that the potential for a wealth of information, the disadvantage is that there is no certain telephone basic skills of the businessman, it is difficult to attract customers. So the salesman should practice the basic skills of making phone calls. Detailed telemarketing training skills see the designer tutorial "Design for Life".

The renovation of the customer's search channels to master the group purchase information

First, in advance of the collection of group purchasing unit information

As the group purchase needs a long time to organize the preparatory work, so the salesman must be in advance of all the neighborhoods of the city's group purchasing unit or a joint venture to build a house with a comprehensive understanding of all the work of the home furnishings, it is necessary to collect information as a prerequisite.

Or to return to the previously mentioned collection of buildings, in the collection of information in the following items are essential:

1, the total number of units purchased by the group, several types of households, household size is how much

2, whether there is a unit of the leadership of the house, they are in the building, how many sets of houses, household size is how much

3, when the preliminary completion, the initial inspection is the first time, the first inspection is the first time, the first time, the first time, the first time, the first time, the first time, the first time, the first time, the first time, the first time, the first time. When the initial completion, the initial inspection is at what time

4, capital housing in the builder and the original unit has no relationship, can not take advantage of the relationship of the builder

5, the specific location of the unit, the project's general director who is responsible for the site who is responsible for the

6, the group purchase of housing who is the initiator, who is the implementation of the specific

Second, the unit group buying organization Methods

The specific organization of the group purchase is very much related to the number of group purchases, if it is less than 20 households, belongs to a small-scale group purchases, you can take the unit to recruit group purchases or activities held within the company; more than 20 households and even more than hundreds of households belong to a large-scale group purchases. Large-scale group purchases should be taken accordingly more perfect strategy.

1, the first to find the person in charge of the unit, at least the person in charge of the project, through him to achieve a breakthrough in the relationship

2, it is best to group-buying renovation into the project decoration, so that we will not lose any of our customers

3, in contact with the senior leadership of the unit before, it may be worthwhile to recognize some of the unit grass-roots staff, through which to further understand the situation of the unit and the leader of the specific information, in order to communicate with the leadership to find a way of communication. Specific information for communication with the leadership to find a better strategy

4, for more influential and more enthusiastic about the group purchase of the middle leadership, you can promise a considerable renovation concessions, it is best to let him go to do the organization of the group purchase, turn him into your salesman

5, if after the pre-communication, the unit of the group purchase is more interested in, but the internal opinion is not yet very united, it is necessary to organize a group purchase at an appropriate time. To be in the appropriate time, the organization of a unit group purchasing and decoration will be introduced, the introduction of various preferential group purchasing measures, it is best to let some of the leaders to take the lead in the deposit, in order to form a group purchasing of the hot atmosphere

Third, home furnishing group purchasing preparations

1, prepare the design, at least two to three sets of each type of household to be introduced to the more classic program

2, prepare the budget or packages Because if each household individually to do the budget, it is likely to be due to individual needs are not the same so that the group purchase in the middle of the abortion, or other accidents, affecting the quality of the group purchase

3, the preparation of the material cooperation unit, focusing on more advantages

4, the preparation of a number of home furnishing "to", it is best to the unit of more influential people as "to", "to". Characters for the "TO"

5, and unit leaders or more influential people to communicate with the group-buying information into a "unit group-buying decoration manual", each household a book, in the group-buying site to send it down (preferably not in advance to send it down, so as to avoid a long night)

6, to be prepared to do both, once the big group-buying unsuccessful, you can organize a small group-buying. Can organize a small group purchase

7, all members of the contact information are written down, in case the group purchase is not successful, and then single-family contact

8, to do a good job of confidentiality of the group purchase, to prevent other companies involved in it.

Customers most concerned about the decoration

1, the company's service process is how? (do program - price forecast - deposit - sign a contract to start work - pay for the project - completion - acceptance - warranty agreement)

2, the design program (according to the owner's requirements can be made how many plane program? According to the characteristics of the house proposed to use what style? What colors and styles are popular? TV background do what modeling? Should pay attention to what feng shui problems, etc.)

3, the price (what does the forecast price include?). All-inclusive, package package auxiliary materials, package cleanup how much money? How much discount can be?)

4, construction quality (construction workers or supervisor is the company's employees or outside the temporary workers? Have you ever done the same type of design in the same building? There is no construction site can be visited, etc. General will ask to see the site, let the site speak.)

5, construction materials (materials are environmentally friendly?). What are the specifications of the material, according to the house type with which specifications material appropriate? Which material texture is suitable for which places, etc.)

6, the length of the construction period (if the extension, the extension cost of how to pay)

7, after-sales service (is there any acceptance criteria?). Specific warranty content and time is what?)

Guess what you are interested in:

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4. channel marketing program sample

5. channel sales training experience