The difference between new retail model and traditional retail model

Different sales channels, different digital operations.

1. Different sales channels: The traditional retail model mainly relies on offline stores for sales, while the new retail model is a combination of online and offline, attracting consumers through online channels such as e-commerce platforms and social media, and providing better shopping experience through offline stores.

2. Difference of data operation: The traditional retail model has limited understanding of consumers' buying behaviors and preferences, while the new retail model analyzes consumers' behaviors and preferences through big data, artificial intelligence and other technical means to achieve precise marketing and personalized service.