Traditional Culture Encyclopedia - Traditional festivals - What is the difference between mobile e-commerce and traditional commerce?

What is the difference between mobile e-commerce and traditional commerce?

1, the network infrastructure is different: the communication speed of mobile commerce is limited by the radio spectrum and the bandwidth is limited. However, wireless communication has the function of geographical location, so mobile commerce can make full use of location-based services. E-commerce emphasizes undifferentiated service.

2. Mobile terminals are different: e-commerce uses personal computers (PC for short), with large display screen, large memory, fast processor and standard keyboard, regardless of battery problems. The mobile communication equipment has small screen, small memory, slow processor and inconvenient input, and the battery can't be used for a long time at a time. Therefore, the information of mobile commerce should be simple and not suitable for complex applications.

3. Different user groups: The potential user group of mobile commerce is much larger than that of e-commerce, but this group is unevenly distributed and has great cultural differences. In mobile development, we must deal with this difference more.

Matters needing attention in e-commerce

E-commerce website is to sell products and get more benefits, and search engine marketing in network marketing has been recognized as the best way, so if you want to do e-commerce, you must work hard on search engine marketing. Determine the target group, select appropriate keywords, and let the target group find websites and products by searching keywords.

E-commerce itself is a commercial industry. To achieve benefits through online marketing, it is necessary to have a good ranking in search engines. Website design is also very important. Should be a design major, commercialization. If a target group enters the website and there is no credible website within one minute, users are likely to lose this customer.

Refer to the above? Baidu Encyclopedia-Mobile E-Commerce, Baidu Encyclopedia-Traditional Commerce