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The trend of future development of e-commerce

The future development of e-commerce can be divided into five steps:

First, the depth of e-commerce will be further expanded. Currently limited by the level of technological innovation and application, enterprise development of e-commerce is still in the initial stage. With the improvement of the level of these two aspects as well as the development of other related technologies, e-commerce will be in depth, a new generation of e-commerce will surface, instead of simply relying on the current "Web site + e-mail" approach.

E-commerce enterprises will be from the primary form of online stores and portals, the transition to the enterprise's core business processes, customer relationship management, etc. are extended to the Internet, so that the products and services closer to user needs. Interactive, real-time corporate information exchange has become the same characteristics of the ****, the network has become the enterprise resource planning, customer relationship management and supply chain management of the central nervous system.

Enterprises will create and form a new value chain, uniting new and old upstream and downstream stakeholders to form a more efficient strategic alliance, **** with the pursuit of greater benefits.

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Secondly, China's e-commerce will be facing serious challenges. E-commerce is an inevitable trend in the development of international trade, with the international e-commerce environment of standardization and improvement, China's e-commerce enterprises are bound to the world, which is to further expand foreign economic and trade cooperation and adapt to the globalization of the economy, and to enhance the international competitiveness of Chinese enterprises need.

With China's accession to the WTO, foreign e-commerce enterprises will also penetrate into the country, posing a serious challenge to Chinese e-commerce.

Third, the e-commerce site will appear merger boom. First of all, the same kind of merger. At present, many of China's Web site belongs to the duplication of construction, positioning the same or similar, business content convergence. Due to limited resources, and in the Internet "winner takes all" principle, the final winner is only the top site; second is a complementary merger.

The leading e-commerce enterprises have great advantages in resources, brand, customer scale and other aspects, but there is still a big gap compared with the famous foreign e-commerce enterprises. These have a good foundation and prospects for the development of the site to develop, will inevitably take complementary acquisition strategy, into a strategic alliance.

Since personalization and specialization are the two major trends in the development of e-commerce, and each site is always limited in terms of resources, customer demand is all-encompassing, so different types of websites in the form of strategic alliances to collaborate with each other will become an inevitable trend.

Fourth, industry e-commerce will become the next generation of e-commerce development mainstream. China's e-commerce into the rapid development of the typical characteristics of the period is the risk of capital, site positioning, etc. will be from the previous "big and comprehensive" model to the professional segmentation of the industry business portal.

The first generation of e-commerce is focused on content, the second generation is focused on comprehensive e-commerce, and the next generation of industry e-commerce will be closely integrated with value-added content and business platforms, giving full play to the Internet's advantages in information services, so that e-commerce really enter the practical stage.

Fifth, e-commerce will give rise to a new line of eASP - e-commerce application service provider. E-commerce is the future of the main mode of business transactions, but for the large number of domestic small and medium-sized enterprises, will be faced with a series of problems such as large investment in construction, high operating costs, the effect of a long period of time, the effect is not ideal, the lack of standardized application systems, hardware and software need to be constantly upgraded.

Expanded Information:

E-commerce is the means of information network technology, centering on the exchange of goods. to the exchange of goods as the center of business activities.

It can also be understood as the Internet (Internet), Intranet (Intranet) and value-added network (VAN, ValueAddedNetwork) on the electronic trading transactions and related services activities, is the traditional commercial activities of the various aspects of the electronic, networked, informatized; Internet-mediated commercial behavior are all part of E-commerce.

E-commerce usually refers to a wide range of commercial trade activities around the world, in the open network environment of the Internet, based on the browser/server application, buyers and sellers do not meet to carry out a variety of commercial activities, to realize the consumer's on-line shopping, on-line transactions between merchants and on-line electronic payment.

Governments, scholars, and business people have given many different definitions of e-commerce according to their position and the different perspectives and degrees of participation in e-commerce. E-commerce is divided into: ABC, B2B, B2C, C2C, B2M, M2C, B2A (i.e., B2G), C2A (i.e., C2G), O2O, and so on.

References:

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