Is it difficult to be a foreign trade SOHO?

Is it difficult to be a foreign trade SOHO?

With China's entry into WTO, the opportunities brought by the rapid development of Internet informatization and the chronic diseases of traditional foreign trade enterprises have gradually bred a brand-new industry: SOHO people in foreign trade.

They are tired of the nine-to-five lifestyle and are constantly looking for ways to realize their own values. However, if you rush into battle because of improper self-positioning and lack of professional quality and entrepreneurial ability, you may face a dilemma. So what are the skills to become a successful foreign trade SOHO? Let's take a look at Xiao Yi's experience for soho bosses!

The high energy ahead is quickly collected.

No. 1

If you are not just a factory or a simple product (then you can't do much), then don't shy away from being a trader.

Never be smart enough to try to hide your role from customers. Face it frankly. After all, TRADER is not your first concept in international trade around the world. Customers are people who have been in this industry for many years. Any industry has certain patterns and rules of the game, so as long as customers know the value and role of your existence, they will like your role.

Don't try every means to avoid it, for fear that customers will see the factory and others will know that you don't have a company, and so on. It's all a trick in a trick If you are not a thief, it will make people think you are a thief. Can you make others believe you?

second

Grab the core thing. For example, seize the trademark printing authorization, customer-specified technical design scheme, etc. , at least this. What's left is just unimportant things. Actually, you don't have to pay the factory. We must break the stereotype that we can't do anything without money. There is a saying in Taiji Zhuan called "Follow the trend", which is actually a very profound business knowledge. Whether you can follow the trend is also the embodiment of your comprehensive ability. For example, in the Canton Fair, a new customer did business with me for the first time and paid me $5,700 in cash in advance. It's not a lie, although I don't need SOHO anymore, although my career has entered a formal stage.

third place

In-depth analysis of what foreign customers are most worried about when doing business with domestic suppliers. It takes seven inches to hit a snake! Then take targeted measures, which is the meaning of your role.

fourth

Don't limit your vision to the circle of foreign trade, be a high-level foreign trade expert. The strategic layout, perspective, comprehensive quality and ability he needs are by no means those of a foreign trade salesman. It is enough to know only the foreign trade procedures and documents. Don't forget, once you become SOHO, you are the boss, not just a salesman. You need to look at the problem from a higher angle. Reading more strategic articles and historical classics is absolutely necessary for you to think from a different angle, look at the problem more comprehensively and try to figure out your opponent's psychology more effectively.

Fifth place

I'll give you the opening sentence of Sun Tzu's Art of War, "Those who were good at fighting in the past must be in an invincible position first, so they can defeat the enemy." You can't beat yourself, but you can beat the enemy. Therefore, a good soldier can be in an invincible position and cannot let the enemy be in an invincible position. Therefore, it is said that knowing wins and not doing it. "Do you understand? In a word, if you want to take part in Huashan sword talk, you should practice martial arts first.

Sixth

Everyone knows that goods are branded. In fact, individuals also have brands. Set up your own brand (note that it is not a trademark), and buyers and sellers will infect each other with their own brands, so that the other party will be impressed by your personality charm, so that they will not talk about too many conditions with you.

Seventh place

Note: The real essence of foreign trade: you are not an intermediary, you are a marketing role. There are essential differences, so I won't say much. Experience it for yourself. You and the customer are not in a supply relationship, but two different links in the supply chain. Good customers are importers, wholesalers and retailers are not good customers, and the order volume is small and unstable. Importers still have downstream links.

No.8

Once you feel that you really can't find a way out of this industry, don't be discouraged, give up bravely and change industries. In fact, after so much experience, my only feeling is that it is easy to win and difficult to lose. Giving up is sometimes really a state. Not everyone can face giving up calmly, especially when you have to give up something.