What are the more popular liquor brands in the market?

1, Maotai's signboard: 53 degrees flying.

This series of wines has the style of Sanmao 4 sauce, including: Guizhou Daqu, Laimao, Hua Mao, Elvis Presley, Prince Series, Yingbin, Han sauce and Ren wine.

Their signs are three core products: Maotai, Prince and Yingbin.

Understand the differences:

What's the difference between Maotai, Tian Fei Maotai, Wuxing Maotai and moutai prince Liquor?

In Maotai liquor series, the quality of liquor is Tian Fei = Five Stars = Zodiac, and the price is Zodiac > Tian Fei > Five Stars, so you can buy five stars to drink, and those who buy Tian Fei as gifts are all suckers. Those who want to drink more high-grade wine can buy fine products, 15, 50, 80 years.

Look at how many suction cups there are.

2. Wuliangye's signboard: 52 degrees around the world.

The 4+4 strategy is implemented for the series of wines, including:

Four national products: Wuliangchun, Wuliangchun, Wuliangtou Tequ and Jianzhuang, which are suitable for drinking, gathering, visiting relatives and friends, and the price is not bad.

Four regional projects: Wuliangrenjia, Baijia Banquet, Friends Wine and Mala Tang.

Wuliangye implements the strategy of 1+3 for high-end liquor;

"1" is the core item-the eighth generation of classic Wuliangye;

"3" are ultra-high-end Wuliangye-501Wuliangye (Chi Ming and Qingchi), classic Wuliangye (Jiaobei) of 80 edition and brand-new Wuliangye of 39 degrees.

50 1 belongs to the kind that money cannot buy. People who often drink 39-degree Wuliangye basically ignore it. The main products on the market are Upp, plastic cup, 16 18.

The differences between these three high-end wines are as follows:

Wuliangye cellar cup, 16 18 or Wupu, which is more cost-effective?

3. Signboard of LU ZHOU LAO JIAO CO.,LTD Co., Ltd.: Guojiao 1573 Classic.

Series wines include: cellar age series, special qu series, one qu, two qu and three qu. It is suggested to start with the first song, and choose a special song or a national pit as a gift. The wine cellar is suitable for self-drinking.

Guojiao and Wuliangye are two typical representatives of Luzhou-flavor liquor, and their differences are as follows:

Is it the first time to buy Guojiao 1573 or Wuliangye at the woman's house?

4. The symbol of Yanghe: Dream Blue M6+ and Treasure Square.

Yanghe is a famous liquor enterprise, including its own Yanghe and the acquisition of Shuanggou. This series of wines includes:

Yanghe department: blue classic (dream of the sea; Deep and lofty), Yanghe Daqu, time-honored brand, small molecule.

Shuanggou system: Zhenbaofang (Fang Jun, Fangsheng and Di Fang), Soft Shuanggou, Sujiu and Mianrou Sujiu.

Due to the poor management of Shuanggou before the acquisition, it was put on hold in the early stage of the acquisition, and the sales volume of Zhenbaofang was not large. Yanghe's housekeeping wine is still a blue classic sea, sky and dream. Their differences are as follows:

What's the difference between the blue of the sea, the blue of the sky and the blue of dreams?

5. Jian Nanchun's signature: Crystal Sword

Jian Nanchun's best-selling brand is Crystal Sword, which is very cost-effective, but it belongs to the second high-end liquor with a price of more than 400 points. It is the first in the second high-end market, and a series of wine combinations with other brands are hung with a crystal sword (see the picture below).

20 19 times the market share of high-end liquor, the picture comes from Zheshang Securities Research Institute.

It's not that Jian Nanchun can't produce high-end wine, but the market doesn't recognize it:

Now the high-end Dongfanghong can't sell much;

Although the guide price of the sword has reached 729 yuan, the actual price is still in the second high-end range of 300-700 yuan;

Jin Jiannan, who was listed for the first time, overwhelmed the crystal sword with wine quality and price. The crystal sword sold was out of breath, but it was taken off the shelf because it was his own son. After the second listing, the market positioning was lowered, and the price and wine quality were under the crystal sword.

Wuliangye, LU ZHOU LAO JIAO CO.,LTD, Yanghe and Jiannanchun are the representatives of four schools of Luzhou-flavor liquor. The differences between the factions are mainly raw materials, techniques and tastes. See:

Why can't the price of Jian Nanchun compare with Wuliangye and LU ZHOU LAO JIAO CO.,LTD? What is the difference?

6. Signs of Fenjiu: Blue and White 20, Bofen and Zhu.

Fenjiu is a well-deserved leader in Qing Xiang system (including Fenxiang, Laobaigan and Erguotou). Fenjiu is also a famous liquor enterprise (Fenjiu+Zhuyeqing). Unlike Yanghe, Yanghe's famous wine is bought, and Fenjiu is won by itself.

Fenjiu products mainly include: blue and white series, altar seal series (old white powder), Bofen series and bamboo leaf green. Blue and white flowers are suitable for gifts+business banquets, altar seals are suitable for parties (recommended old white powder 15), and Bo powder is self-drinking.

The biggest feature of Fenjiu is that you get what you pay for, and there is no high-quality and cheap wine. As far as the quality of wine is concerned, the price of the same degree of wine is also ok.

Why Fenjiu is a national wine, but it is cheap and tastes bad?