What is the purpose of visual media design?

Visual media design is also visual communication, in fact, it is generally biased towards graphic design.

1. Decorative design (visual media design) refers to graphic design, also known as visual communication design. The contents include: advertising design, corporate image design, brand design, font design, logo design, layout design, book design, product packaging design, display design, commercial space design, video editing and so on.

Second, after graduation, students can be graphic designers in the graphic design departments of advertising companies and design companies; Art editor, Graphic Design Department of TV stations, newspapers, magazines, large websites and other media units; As a graphic designer in the planning department of enterprises and institutions.

Industry: After graduation, I mainly engaged in Internet, new energy, advertising and other industries, as follows: Internet/e-commerce, new energy, advertising, trade/import and export, public relations/marketing/exhibition.

Position: After graduation, I mainly work as a graphic designer, art designer and production designer, as follows: graphic designer, art designer, production designer, interactive designer and visual designer.

Third, employment prospects.

1. The demand for talents majoring in visual media design is increasing day by day. Although the major art colleges in China are constantly expanding their enrollment, the trained design professionals are still far from meeting the needs of society, showing a state of short supply. Due to the stimulation and demand of commodity market, visual media design industry has always been a hot industry in society.

2. The application of visual media design industry has been everywhere, and various exhibition and publishing institutions, supermarkets, banks, large and medium-sized shopping malls, and propaganda institutions of enterprises and institutions are increasingly relying on the intervention of visual media industry. A large number of design companies, decoration design companies, decoration design companies, advertising companies, etc. came into being, and there is an urgent need for talents trained in system visual media design.

3. The major of visual media design has developed very well and there are many employment opportunities. Design forms a perfect artistic whole from form to content. For those who want to study design deeply, I suggest you go to a professional training institution for systematic study. Only in this way can we learn the essence of design knowledge.

The active act of spreading something through visual forms. Visual media design mostly or partly depends on vision, which is expressed by two-dimensional images such as signs, font arrangement, painting, graphic design, illustrations, colors, electronic equipment and so on. In the process of visual media design, we found a phenomenon: spreading, educating and persuading the audience's images, using words will have greater influence.

The designer is the sender of information, and the object of communication is the receiver of information. Visual design for short. Visual media includes two basic concepts: "visual symbol" and "media". The so-called "visual symbol".

As the name implies, it refers to human visual organs-symbols that can express certain attributes of things, such as photography, television, movies, plastic arts, architecture, various design products, urban architecture, various sciences and figures, as well as stage design, music, heraldic, ancient coins and so on. You can see it with your eyes. Are all visual symbols.