What is website optimization SEO and what is its function?

SEO is also called SEO optimization, website optimization and search engine optimization in a broad sense.

SEO, full name: search engine optimization, Chinese for search engine optimization.

It refers to making the basic elements of the website suitable for the search principles of search engines and more humanized by adopting reasonable means that are easy to be indexed by search engines.

Friendly), so it is easier to be included by search engines and subordinate to SEM (network marketing) first, thus bringing traffic to the website. SEO means search engine optimization in Chinese. The general understanding is:

By summarizing the ranking rules of search engines, we can optimize the website reasonably, improve the ranking of your website in Baidu and Google, and let search engines bring you customers. The profound understanding is: through such a set of SEO

Based on the marketing idea of search engine, it provides an ecological self-marketing solution for the website, so that the website can occupy the leading position in the industry and obtain brand benefits.

For enterprises, advertising costs can be reduced.

If an enterprise passes the traditional billboard

The way to promote your own products is costly, but it has little effect; If Baidu bids to promote products, the product conversion rate is also high and the cost is high, and the products that may be sold are not enough to pay Baidu.

The money spent on bidding, if we know SEO and rank the website in Baidu's homepage or Baidu's top three, our website will have a steady stream of traffic, and enterprises will get more orders and more profits.

And this traffic is free.