Traditional Culture Encyclopedia - Traditional festivals - What is the meaning of the Winter Olympics logo?

What is the meaning of the Winter Olympics logo?

It means the sunrise in the east, represents enthusiasm and hope, and also sets off the festive atmosphere for the upcoming Beijing Winter Olympics during the Spring Festival.

The design of * * * 24 sports icons for Beijing 2022 Winter Olympics takes China Chinese characters as the inspiration source, seal cutting as the main presentation form, and skillfully combines winter sports elements with China traditional culture, which not only shows the characteristics of winter sports challenging themselves and pursuing Excellence, but also reflects the massiness and profoundness of China traditional culture, highlighting the concept and vision of Beijing Winter Olympics and Winter Paralympics.

Significance of the emblem of the 2022 Winter Olympics

Content and Significance of the emblem of the 2022 Beijing Winter Olympics The emblem of the Beijing Winter Olympics, A Winter's Dream, skillfully combines China's traditional culture with Olympic elements. Inspired by the Chinese character "winter", the upper part of the picture shows the shape of skaters, and the lower part shows the heroic attitude of skiers.

The dance lines in the middle are smooth and rhythmic, representing the undulating mountains, stadiums, snow slides and festive ribbons in the venue, adding visual feeling to the emblem and symbolizing that the Beijing Winter Olympics will be held during the Spring Festival in China.

The emblem uses the artistic form of China's calligraphy to integrate the rich oriental cultural heritage with the international modern style, presenting a new image and a new dream of China in the new era. China is making unremitting efforts to successfully host the Beijing Winter Olympics, realize the dream of the Winter Olympics and realize the dream of a sports power.

It is China's consistent goal and beautiful pursuit to achieve the goal of 300 million people participating in ice and snow sports, promote the development of world ice and snow sports and make new contributions to the international Olympic movement. The seal of Beijing 2022 absorbs the characteristics of China's calligraphy and paper-cutting, enhances the cultural connotation and expressive force of the font, and also embodies the sense of integrity and unity with the emblem graphics.