Brief introduction of Yiwu TV commercial channel column

Yiwu Business Circle is an economic program with the main content of reflecting Yiwu market and its regional economic cooperation circle closely connected with the market.

The publicity focus of "Yiwu Business Circle" column is mainly in five levels. First, the business circle is in the middle of Zhejiang, mainly reporting the economic driving effect of Yiwu market on surrounding counties and cities; Second, the business circle is in Zhejiang, which mainly reflects the exemplary role of Yiwu business circle in Zhejiang economy; Third, the business circle is in the Yangtze River Delta, which mainly reflects the irreplaceable trading platform role of the business circle in the Yangtze River Delta Economic Zone; Fourth, the business circle is located in China, which mainly reflects the leading and exemplary role of the business circle in similar domestic markets and the bridgehead role of domestic small and medium-sized enterprises in the world market; Fifth, the world business circle mainly reflects the influence of Yiwu market and merchants in the international market, including the internationalization of Yiwu market, merchants and enterprises. The column "Yiwu Business Circle" is scheduled to be broadcast after the column "Live Mall" every Sunday, and the program duration is 10 minutes. Brothers told the news that year is a livelihood program with the theme of Choucheng dialect. Daily program duration 13 minutes.

The concept of the column "Brothers Tell the News in Those Years" is "People's Livelihood-oriented". Care about people's joys and sorrows and their living conditions. The positioning of the column is "ordinary things that ordinary citizens pay attention to", that is, things related to the interests of ordinary people, things that ordinary people are interested in, and things around them. Close to people's lives with a smaller incision and a lower perspective, and pay attention to people's topics.

Dialect news adopts the form of role-based broadcasting, and the host hosts the program vividly, humorously and humorously, and the hosting form is mainly "speaking". Zhu Ping, a famous rapper in Yiwu, was the host. "Happy Yiwu" is the first variety entertainment program created by commercial channels, and it is a popular participation variety entertainment program integrating fun, entertainment and intelligence. It consists of two sections: Happy Carnival and Lucky Rattle. It is broadcast on the commercial channel every Friday at 19: 00, and the program lasts for 25 minutes.