Traditional Culture Encyclopedia - Traditional festivals - What are the time-honored brands of ancient businessmen in China?

What are the time-honored brands of ancient businessmen in China?

Top Ten Time-honored Brands in China:

I. Zhang Yiyuan (Teahouse)

The owner of Zhang Yiyuan Teahouse is Zhang Wenqing, a native of Dingtan Village, Shexian County, Anhui Province. In the 22nd year of Guangxu in Qing Dynasty (1896), a tea stall was set up in Huashi Street, and in the 26th year of Guangxu, a teahouse named "Zhang Yuyuan" was opened. In the thirty-fourth year of Guangxu (1908), Zhang Wenqing bought a house in the south of Kannonji Street outside Qianmen, and opened a shop on the gables, named "Zhang Yiyuan Tea House". Take the meaning of "unified start, Vientiane renewal", that is, "good market opening, changing with each passing day." Soon moved to a store with three frontispiece shops located in the north of Kannonji Street for business. 19 12 Zhang Wenqing opened "Zhang Yiyuan Wenji Teahouse" in Dashilan. The word "Wen" represents the opening of the three teahouses, and these three teahouses are mainly records of literature. After the teahouse opened, it was famous for its superior geographical location and good management.

Second, Rong Baozhai (pen and ink)

Originally named "Songzhuzhai", it was built in the 11th year of Kangxi in Qing Dynasty (A.D. 1672), and was renamed Rong Baozhai in the 20th year of Guangxu in Qing Dynasty (A.D. 1894). It has a long history of more than 300 years. Rong Baozhai is located in Liulichang West Street outside Heping Gate. It has always been a place where people in the painting and calligraphy circles get together, communicate and enjoy themselves. At that time, famous artists such as Lu Xun, Mr. Zheng Zhenduo, Qi Baishi and Xu Beihong often paid attention to and supported them. For hundreds of years, this old shop has experienced many vicissitudes. At first, he specialized in Four Treasures of the Study products. Later, he printed stationery and poetry, and distributed celebrity calligraphy and painting and antique Wan Wen. The gentry (official list), twenty-four notes and seventy-two notes published in the late Qing Dynasty were all famous for their capital. After the Opium War, Songzhuzhai was difficult to maintain. 1894, the owner hired Zhuang Huchen, a well-known scholar from Shi Jing, as the manager, and changed the name of the store to Rong Baozhai, which means "taking literature as a friend and honor as a treasure", and asked Lu Runxiang, a famous calligrapher at that time, to write a large plaque of "Rong Baozhai". 1950 public-private partnership, "Rong Baozhai's new story" was born. Since the founding of New China 50 years ago, Rong Baozhai has received extensive support from the government and all walks of life, creating and accumulating countless spiritual and material wealth. Especially in the past 30 years, the state has focused on economic construction and promoted various reforms and opening up. During this period, on the basis of developing traditional commerce, Beijing Rong Baozhai broadened its business fields and channels, set up distribution offices in Shandong, Zhejiang, Sichuan, Liaoning, Shaanxi, Shaanxi, Hubei and Jilin, and strengthened domestic commercial and cultural activities.

Third, Ma Juyuan (Hat Shop)

There is a jingle in the old Beijing era. The first sentence is: wear a horse to gather the source. Ma Juyuan is a hat shop which is produced and sold by itself. At first it was just a stall. In the 16th year of Jiaqing in Qing Dynasty, in A.D. 18 1 1 year, Maqiao people in Zhili gathered in the source, with the fresh fish mouth outside the front door south, and opened a Majuyuan hat shop under their name. Ma Juyuan, the shopkeeper, is good at management. In order to meet the needs of all walks of life, he developed hats that can be worn from the palace to the people. When the capital, no matter who, are proud to have their own hats. On the recommendation of an official surnamed Zhang, Ma Juyuan made a tassel hat for the Qing government, which turned the hat shop into an official hat shop dedicated to aristocratic bureaucrats. In the late Qing Dynasty, Ma Juyuan hat shop was regarded as the first hat shop in Beijing. After the Qing Dynasty, Ma Juyuan changed into a melon skin hat and a general helmet. It is famous in 49 cities in Beijing because its hat-making materials are real, only new ones are easy to use, and the technology is fine. Colored with yak tail and saffron, the melon skin hat is made of the highest-grade plain satin in Nanjing Yuanxing Satin Village.

Fourth, clay figurine Zhang (painted sculpture)

Folk art and clay figurine Zhang Caisu, one of the three wonders of Tianjin, are a wonderful flower in the Hundred Flowers Garden. She has distinct artistic features of realism, and can truly depict the characters' personalities and postures. Pursuit of anatomical structure, exaggeration and rationality, proper choice; Color painting is unique and has both form and spirit.

Clay figurine Zhang Caisu is a popular folk art. Founded in Daoguang period of Qing Dynasty, it has a history of 180 years. During this period, after several periods of creation, development, prosperity, endangerment and redevelopment, the art of clay figurine Zhang Caisu gradually matured and was recognized by the people, the court and even the world. Very popular.

5. Quanjude (Roasted Duck Restaurant)

Founded in 1864 (three years of Tongzhi in Qing Dynasty), it has made great progress after several generations of Quanjude people's entrepreneurial struggle. June 5438+0999 June 5438+ 10, "Quanjude" was recognized as a "well-known trademark" by the State Administration for Industry and Commerce, which is the first service-oriented China well-known trademark in China. "It's a pity that you won't eat Quanjude roast duck until you reach the Great Wall in Wan Li!" In more than 100 years, Quanjude cuisine has been continuously innovated and developed, forming a set of Quanjude cuisine with a unique Quanjude roast duck as the leader and more than 400 special dishes, which is deeply loved by heads of state, government officials, people from all walks of life and domestic and foreign tourists, and is known as "the first cuisine in China". The late Prime Minister of People's Republic of China (PRC), Zhou Enlai, chose Quanjude's "Duck Banquet" as the state banquet for many times.

1993 in may, China Beijing quanjude group was established. From June 65438 to June 0994, Beijing Quanjude Roast Duck Co., Ltd. was founded by six enterprises including Quanjude Group. In April 2004, Capital Tourism Group, Quanjude Group and Xinyansha Group implemented strategic restructuring. Capital Tourism Group became the largest shareholder of Beijing Quanjude Roast Duck Co., Ltd. in June 5438 +20051October, and Beijing Quanjude Roast Duck Co., Ltd. was renamed as China Quanjude (Group) Co., Ltd., immediately, China Quanjude (Group) Co., Ltd. further acquired 30.9 1% equity of Jude Huatian Holdings Co., Ltd. and Beijing Huatian. In April 2007, Fangshan Hotel, Fengzeyuan Hotel and Sichuan Hotel, famous time-honored catering enterprises in Beijing, also entered Quanjude Co., Ltd. So far, China Quanjude (Group) Co., Ltd. has developed into a joint catering fleet covering a variety of flavors such as Shuan, Roast, Shuan, Sichuan, Shandong, Tingwei and Beijing, which brings together many time-honored catering brands in Beijing. Since its establishment, Quanjude Company has been adhering to Premier Zhou Enlai's incisive interpretation of Quanjude's "honesty-based, gathering but not dispersing, benevolence and righteousness first" and carrying forward the enterprise spirit of "thinking things first, pioneering and innovating to create first-class", and has carried out seven innovative activities in a down-to-earth manner, including system, mechanism, marketing, management, science and technology, corporate culture and spiritual civilization construction, and established that Quanjude's brand advantages will be fully exerted and its scale will be enlarged. For more than ten years, we have created a brand image with a unique food culture, actively explored domestic and foreign markets, and accelerated the expansion of chain operations. At present, a catering group with more than 70 Quanjude brand members has been formed, with an annual sales of more than 5 million roast ducks and an annual reception of more than 5 million guests, with a brand value of nearly 1 10 billion yuan.

Six, "Goubuli" steamed stuffed bun

"Goubuli" was founded in 1858. During the Xianfeng period of the Qing Dynasty, there was a young man named Gui Guiyou in Yangcun, Wuqing County, Hebei Province (now wuqing district, Tianjin). Because my father had a son at the age of forty, for the sake of safety, he named the baby "Dog Son", expecting him to be as good as a puppy (according to the custom in the north, this name is full of simple and loving affection). The dog came to Tianjin to study at the age of fourteen, and worked as a waiter in Liu Jia Steamed Restaurant near Tianjin South Canal. Dogs are ingenious and curious. Under the careful guidance of the masters, this noble friend's skill in making steamed bread has been continuously improved, and he soon became famous.

After three years as a teacher, Gui Youyou mastered all kinds of skills in making steamed buns, so he independently opened a snack bar specializing in making steamed buns-"Dejuhao". He added a proper amount of water in the ratio of 3: 7 to lean fresh pork, supplemented by ribs soup or belly soup, and added ground sesame oil, special soy sauce, Jiang Mo, chopped green onion, monosodium glutamate and so on. Mix them carefully into buns. The steamed stuffed bun skin is semi-hairy, rolled into a round skin with a diameter of about 8.5 cm and a uniform thickness after rubbing the strips and putting the agent. Wrap the stuffing, knead it carefully with your fingers, and at the same time twist it hard. Each steamed bread has a fixed number of 15 pleats with uniform pleat density, such as white chrysanthemum. Finally, steam in the furnace with hard gas. Your friends are good at craftsmanship, work seriously and never mix. The steamed stuffed bun is soft in taste, fresh and fragrant, not greasy, shaped like chrysanthemum, and has its own characteristics in color, fragrance and shape, attracting people from thousands of miles away to eat steamed stuffed buns, and the business is very prosperous, and it soon became famous. As more and more people come to eat his buns, Gui You is too busy to talk to customers. As a result, the person who ate steamed stuffed bun called him "a dog selling steamed stuffed bun, ignoring people". Over time, people called him "Goubuli" and the steamed stuffed bun he operated as "Goubuli Steamed Bun", but the original store name was gradually forgotten.

Seven, Tongrentang (Chinese medicine)

Beijing Tongrentang is a well-known time-honored brand in Chinese medicine industry. It was founded in the eighth year of Kangxi in Qing Dynasty (1669) and has a history of more than 300 years. Since the first year of Yongzheng (172 1 year), Tongrentang has been officially dedicated to the royal pharmacy of the Qing Dynasty. After eight emperors, it lasted 188 years. Tongrentang people adhere to the traditional old adage that "although the processing is complicated, they will not dare to save artificial flavor, although it is expensive, they will not dare to reduce material resources", and establish a self-discipline consciousness that "no one knows what to make up" to ensure the longevity of this golden signboard of Tongrentang. Tongrentang people are meticulous in the pharmaceutical process, and the products are famous at home and abroad for their unique formula, excellent materials, exquisite technology and remarkable curative effect.

Eight, direct sales (shoe store)

Inline Ascension was founded by Zhao Ting in the third year of Xianfeng in Qing Dynasty (1853). The front shop and the back factory are self-produced and sold. Zhao Ting is from Wuqing County, Hebei Province. Since she was a teenager, she has been an apprentice in a boot shoe store in Dongsi archway. Learn a good job. After his debut, with the help of General Ding, an official of the Qing Dynasty at that time, he raised 22,000 yuan of silver and opened an in-line boot and shoe shop in Dongjiaomin Lane, which was named in-line, meaning "ouchi", which means that wearing the boots here can be promoted to three levels.

After the opening of Inline, the business is very prosperous. Folk military commanders, large and small officials, and people who go to inline to order and buy Korean boots are in an endless stream. The boots made by it are true in material selection, exquisite in workmanship and beautiful and comfortable to wear. At that time, the black satin produced in Nanjing was the best quality satin, characterized by thick color, black and bright color, long time of lint removal, but expensive price. Inline promotion is not afraid of spending more money, but also specially imports black satin from Nanjing. There are 32 layers of soles made by embedded pull-up, which are thick but not heavy. The black satin upper is thick and bright black. When it is stained with dust, it will be clean and shiny with a big velvet shoe brush. These boots are comfortable to wear, light and silent to walk, steady and imposing. Every time Inline orders a pair of boots, it will measure and try them on until the customer feels comfortable and satisfied. Even Xuantong's dragon boots, which he wore when he ascended the throne in the Hall of Supreme Harmony, were only sent to the Ministry of Internal Affairs after being promoted inline.

Zhao Tingshan manages, he thinks, if you want to make a lot of money, you have to play tricks on people who sit in sedan chairs. To this end, he made a lot of efforts and compiled a book "Ready to Put in Shoes", which recorded the size, style and special foot shape of the boots and shoes of princes, nobles and officials. In order to please their superiors, junior officials in Qing Dynasty often went to inline to customize their superiors' boots as gifts. The value of the boots produced inline has doubled, and a pair can sell for dozens of taels of silver.

9. Guangde Building (Theatre)

Guangde Building has a long and glorious history. It is almost an art venue built at the same time as Paris Opera House in France, Scala Theatre in Italy and Moscow Grand Theatre in Russia. In the fourth volume of Chen Jing Magazine compiled by Qing Dynasty, Guangde Building even ranked before the famous theater "Guanghe Building" in Ming Dynasty, which shows that Guangde Building has an extremely important position among many theaters in Beijing.

X.duyichu (steamed dumplings restaurant)

The steamed dumpling restaurant opened in the third year of Qingganlong (1738) was founded by Li, a native of Shanxi. Du Yi's Steamed Dumplings Restaurant was originally a small shop that operated sesame seed cakes, fried tofu and soju, commonly known as "drunk gourd", which was named after a broken wine gourd hanging at the door. 17 (A.D. 1752), Emperor Qianlong returned to Beijing incognito in the middle of the night and went to a restaurant for dinner, because the only restaurant in Beijing did not close on New Year's Eve. He served warmly and was very happy, so he sent the eunuch to give him a plaque called "All in One Place". After Qianlong gave the plaque, many people came to the governor to see the plaque, and the business was very prosperous. Liquor business has developed from bergamot liquor to Acanthopanax bark, wormwood wine, yellow wine and steamed wine. Dishes have also developed from cold dishes to dozens of stir-fried dishes, such as steamed dumplings, fried triangle, jiaozi, pies and so on. 1956 after the public-private partnership, the store moved from Xianyukou to a spacious new location in the north of Xianyukou. The business area has expanded to more than 200 square meters, and it can receive two or three thousand people every day. At present, the tiger head fan inscribed by Emperor Qianlong hangs in the middle of the shop, and the three Chinese characters "Du Yi" inscribed by Guo Moruo hang at the door. 1996, Du Yi rebuilt and renovated, and reopened in August 1998. The newly opened Du Yi has three halls and a restaurant for foreign guests. The first floor is dominated by ordinary steamed dumplings, and the second and third floors operate medium and high-grade steamed dumplings and Shandong cuisine. Both of them are steamed dumplings, which are not only exquisite in materials and workmanship, but also delicious and refreshing, and the noodles are mellow and not greasy. They have won the honorary titles of "Jinding Award" and "Chinese Famous Snacks" by the Ministry of Commerce.