The activity program of the eve

In order to ensure that the event can be successfully organized, often need to be carried out in advance of the meticulous preparation of the event program, a good event program will focus on the audience's participation and interactivity. So the question is, how should the program be written? The following is the activity program of the Tanabata 2021 (General 5) that I have organized for you, just for reference, I hope it can help you.

The activity program of Tanabata 1

I. Activity theme:

1, romantic Tanabata, invite each other beautiful.

2, romantic house, happy Tanabata.

Second, the event background

Every year on the seventh day of the seventh month of the lunar calendar is the traditional Han Chinese festival Tanabata. Because the main participants in the activities of this day is a young girl, and the content of the festival activities are mainly to beg for coquettish, so people call this day for the "Begging for coquettish" or "Maiden's Day", "Daughter's Day". The Tanabata Festival is one of the most romantic of our traditional festivals, and is the most important day for girls in the past.

People say that on the night of the Tanabata, you can see the Cowherd and Weaving Maiden Galaxy meeting, or under the melons and fruits, you can overhear the pulsating words of love between the two in the sky when they meet. Girls in this night full of romantic atmosphere, the sky of the bright moon, seasonal fruits and melons, towards the sky to worship, begging the heavenly fairies can give them a clever mind and dexterous hands, so that their own knitting skillful women, but also begging for love and marriage of the marriage of the marriage of the coincidence of the match.

Third, the purpose of the activity

1, to create a romantic holiday atmosphere, increase customer recognition of the enterprise;

2, sincere feedback customers, while tapping into the potential customers, to enhance the customer's brand loyalty;

3, to enhance the popularity of the XX real estate, to create a good corporate image;

4, with the Dongguan beauty beauty, to create a good corporate image.

4, in cooperation with Dongguan beauty organizations, so that new and old customers to enjoy the romance at the same time, experience the health and beauty;

Fourth, the highlights of the activities

1, Tanabata Festival, the holiday purchase of large discounts;

2, the construction of floral arches, with a pink carpet, carpet sprinkled with rose petals, the carpet on both sides of the floor flowers, so that new and old customers to participate in the activities. Let come to participate in the activities of new and old customers to feel the "magpie bridge meeting" romantic atmosphere;

3, with the Dongguan beauty organization - Elizabeth beauty agency cooperation, for the arrival of teaching the secrets of beauty and health;

4, the activities of the signing, each female friend will receive a bunch of beautiful roses and beauty experience by the Elizabeth beauty organization to provide a beauty experience coupon;

5, the scene of good gifts to send non-stop, all participate in the activities of each couple, husband and wife, will be given a raffle ticket, have the opportunity to draw the Grand Prize;

6, the scene of wonderful interactive games for the scene of the couples, couples to provide a love experience, to witness the love of the tacit understanding;

7, violin warming up to create a warm and Romantic atmosphere;

V. Activity elements

Activity time: August 23, 20xx Activity location: XX real estate sales department Invitation number: about 100 people

Invitation object: (couples, husband and wife) old customers, potential customers, Elizabeth VIP customers, etc. Activity form: health and beauty of life Symposium + on-site interaction + holiday promotions

Tanabata activity program 2

Activity time August 21 - 27

Activity 1 romantic Tanabata about Xinglong magpie bridge will

August 21 - 27, Xinglong Mall, the north gate to set up a large-scale magpie bridge. The magpie bridge is magnificent, such as the Milky Way across the north and south, and the scene for customers to prepare Chinese dress, so that you dress personally board the magpie bridge, to experience the cowherd weaving the love of the faithful and unswerving!

During the event, customers shopping in the mall full of 100 yuan can participate in the following activities with the shopping ticket:

1, in the magpie bridge with Chinese dress dress as the cowherd, the weaving maiden, a free photo to commemorate the event

2, in the magpie bridge hand in hand, the love of the long, long, long, long, happy life

3, do not shoppers can spend 10 yuan in the magpie bridge to take a photo to commemorate the event.

4, during the event, the second floor of the crafts store for customers to provide free raw materials for cranes, customers can write the wish of the folded paper cranes, hanging in the magpie bridge, praying for love, happiness and two beautiful. (Limit 2 per person)

Activity Two Romantic Tanabata Begging Competition Begging: Tanabata, originally known as the Begging Festival. "Begging" is begging, "coquettish" is clever, "begging" is to the gods to ask for wisdom, begging for the meaning of happiness. Begging for coquettishness in many ways, there are: threading the needle to detect coquettishness, do small articles race coquettishness, do coquettishness food race coquettishness, set up fruits and melons to beg for coquettishness ...... etc. In order to inherit the classics, interpretation of romance, August 26th Tanabata Valentine's Day night 7:07, Xinglong Mall North Gate Stage Tanabata Valentine's Day of Begging for Coquettish Competition will debut! Take you into the ancient and beautiful romantic world!

Competition: the moon piercing needle, paper cutting, do clever food, back daughter-in-law competition, Tanabata singing love songs, tacit understanding test

Competition requirements: couples with, *** with the completion of the above competition, according to the number of scores in order to award: tacit understanding of the first, second, and third prizes, the value of each prize varying mysterious lover a grand prize!

Now the competition is hot registration!

Registration mode one: telephone registration, hotline:

Registration mode two: SMS registration, edit SMS "romantic Tanabata Begging Competition" + couple name registration mode three: on-site registration, location: Xinglong Mall, the first floor of the general service desk.

Activity three Tanabata Valentine's Day, the strong love of gold show field - 20xx Valentine's Day series of new listing

Xinglong Gold House Tanabata couples counter to send the lover's gift

Romantic Valentine's Gift ---- Couple's Rings Special Recommendations for lovers of gold rings 299-799 yuan / piece (happiness ring, Vow Ring, Blessing Ring)

Dream Collection Gift ---- Couple Pendant

Blessing Lover Gift ----- Gold Necklace, Bracelet

Activity 4 Romantic Tanabata Love in the Golden Autumn Hundreds of Couples Clothing Matching Competition

From 21-25, customers can choose Xinglong clothing in the apparel, shoes, hats and textiles shopping malls. Matching, with a pair of "Lang wealth and female appearance", the shopping mall to take pictures to show, while the selection. 26 Tanabata Valentine's Day night, in the North Gate stage on the selected matching clothing contestants to give awards.

Prizes:

First prize diamond lover 1 pair of prize face value of 299 yuan a prize; second prize gold lover 6 pairs of each pair of prize face value of 99 yuan a prize.

Various shopping malls activities:

Food malls: romantic Tanabata - over the Chinese Valentine's Day

First, the lovers of the chocolate conference, jelly conference, wine conference

Tanabata Valentine's Day activities during the purchase of chocolate gift boxes to send roses, and free packaging.

In the food mall on the day of the cumulative purchase of 50 yuan plus 9.9 yuan can be exchanged for a bag of imported chocolates. Exchange place: food mall imported food store

Famous shopping malls:

First, Tanabata Valentine's Day gold to send lovers

Gold House in the full range of gold jewelry at the price of lovers - 235.99 yuan per gram.

Second, Tanabata lovers to meet, Ming Jewelry four great offer:

Third, diamonds to send lovers-love eternal Xinglong Jewelry couples ring exhibition

Fourth, Xinglong Jewelry, k gold, ring exhibition:

Fifth, Xinglong Makeup - dress up the perfect lover

Sixth, Xinglong Couple's watch to witness love minutes and seconds

Shoes and hats shopping malls:

1, Tanabata Valentine's Day romantic lover's gift

20xx autumn new shoes on the market, full of 300 to send a fashionable couple drag

Wonderful life from the drawing of the made on the spot production of couples of colorful painted shoes (location: the main road of the Shoes)

The wonderful life from the drawing of the made on the spot production of couple painted shoes (location: Shoes)

2, Tanabata Valentine's Day to "love" package up

Tanabata Valentine's Day in the bag cabinet group of customers purchasing packages of a single credit card full of 200 yuan that is a gift of pure leather money clips or belts; Valentine's Day to meet the man's "waist request" to enhance women's taste, the purchase of brand-name belts, the purchase of a brand-name belt, the purchase of a brand-name belt. Women's taste, the purchase of brand-name belts full of 100 minus 21. department store:

A thousand miles of marriage: two customers at the same time from a number of red line each selected one, if the end of the red line tied to the same doll, it is the winner. 10 yuan for three times, if three times have not won the prize gift of a beautiful gift. Location: the second floor of the west patio Tanabata's activity program 3

All directly under the organs, agencies in the district, the people's government of the township of Rangshui, the peace street office and the park enterprises:

In order to implement the spirit of the central group organizations work conference, give full play to the opening area of the group organizations in the park of the organization of the role of the socio-economic construction of the driving force. Advocating a new style of civilization, create a harmonious environment, help battle high temperature, high yield competition activities, relieve the pressure of youth work, and add vitality to the creation of a national civilized city. District Trade Union, District Women's Federation, **** Youth League District Work Committee decided to jointly organize youth dating and friendship activities, now on the activities of the relevant matters are notified as follows:

First, the organization

Organizer: xx Women's Federation

Sponsor: xx Economic and Social Development Zone Trade Union

xx Women's Federation

xx Economic and Social Development Zone

*** Youth League xx Economic Development Zone Working Committee

Second, the theme of the event

Tanabata to look for destiny - love in Jiuhua

Third, the purpose of the event

Through the form of independent and romantic activities, dating and choose a spouse.

Fourth, the event time

Proposed August 20, 20xx (specific time to be announced)

Fifth, the location of the event

Jiuhua Lake Park (the specific location to be announced)

Sixth, to participate in the Activity object

Where the age of 20 years old, in the region within the scope of enterprises and institutions, institutions, towns, schools, hospitals, enterprises and other unmarried men and women young people can enroll to participate in the number of enrollment is not limited to, the activity does not charge an enrollment fee.

Seven, registration instructions

1, interested in participating in the activities of the youth can be through the following ways to register:

(1) fill out the "Tanabata seek fate - love in Jiuhua," the youth dating activities registration form and attached to the 5-inch recent life photo (electronic version) a, to the unit to which the Women's Federation, trade unions or Youth League Committee organization can be responsible for, stamped and uniformly submitted to the opening area of the Women's Federation Office (Jiuhua Building, Room 1207). If the applicant's unit does not have a women's federation, trade union or Youth League Committee organization `, the applicant can send the application form directly to the office of the Women's Federation of the Economic and Technological Development Zone.

(2) Fill out the electronic file "" Tanabata seek fate - love in Jiuhua "youth dating activities registration form" and attach a 5-inch photo sent to the mailbox xx. enrollment must be true and reliable information, no falsehoods.

2, the event site set up a small stage, enrollment guests can apply for talent show, but it is best to be a little more professional program, to the preferred TA singing, dancing, reciting, playing all. Reported in the registration form, after review by the organizers, to provide their own props to participate in the talent show, each person is limited to one program.

3, the Women's Federation, trade unions, Youth League Committee organization to seriously collect the basic information of the enrolment, including: the registration form (electronic file and paper file each one, the registration form attached to the electronic file inch photo), the electronic file 5-inch photo of life, the enrolment of the self-introduction of the VCR (can be shot by cell phone, the time to control within 20 seconds, the format can be mp4, avi, wmv and other QQ video player support document format). Player supported document format), and the above information before August 10th reported to the Economic Development Zone Women's Federation Office. (Room 1207, Jiuhua Building) Contact: Chu xx Contact Tel: xx

Eight, the activities required

1, the units should attach great importance to fully understand the significance of this activity, timely report to the unit in charge of the leadership, and actively mobilize the majority of eligible unmarried, unattached young people to actively participate in, and to do a good job in the enrollment of personnel The work of reviewing and reporting.

2, to participate in the activities of the friendship of young people to prepare the scene personality talk show to introduce themselves (time for 30 seconds - 1 minute).

3, all the activities of the participants to provide information must be true and reliable, the day of the event must be on time to sign in, the activities of the midway can not retreat, the activities of the process to obey the unified command, civilized, honest, and actively cooperate with the organizers of the activities.

4, to participate in the talent show guests should be in advance to inform the organizers of the content of the talent show, so that in the process of the activities of flexible interspersed, active atmosphere.

4

A goal strategy

1, the overall goal of the three-day door Tanabata Valentine's Day activities, to achieve the success of the activities of the successful completion, and for the florist to recruit more customers, win more people's support and love, and ultimately achieve the greatest benefit.

2, the specific objectives during the event, to strive for three days of turnover of more than 20,000 yuan per day, the number of flowers ordered every day is not less than 200, the number of flowers delivered every day is not less than 300 times. The number of scattered flowers totaled 3,000.

Second, the purpose of the activity

With the current improvement in people's living standards, people are developing a variety of needs of the service industry. Because of catering to the market demand, the flower delivery market has a huge consumer potential. Although the current consumers are not obvious, but with the creation of the company's brand, the credibility of the improvement, a variety of publicity effects will certainly inspire more consumer groups to set out. Our team will be committed to creating a unified standardized management business model to create their own brand. So we through this activity to enhance the brand recognition and reputation of our florist, as well as increase our sales.

Three, the activities of the object four, the theme of the activities of the five, the activities of the way

One to determine the partners of this activity we can find a supply of bouquets of decorative products and flower maintenance products for the company to cooperate, and strive to obtain the sponsorship of their companies.

Two promotional methods 1, flower booking activities 2, Tanabata Valentine's Day theme flower display activities 3, Tanabata Valentine's Day bouquet of promotional activities 4, Tanabata Valentine's Day special activities 5, and flower arrangements related to the small supplies, the time and place of the event a time of the event this event time for three days, respectively, February 12th, 13th and 14th. Second activity location this time we theater, large entertainment venues door, square, garden, etc. Tanabata Valentine's Day lovers will go together.

Fourth, advertising with the way

1, large display boards, 2, flyers, 3, signage design, florist decorations and arrangements, 4, the website publicity, eight, the preparation of a staffing arrangements 1, in the event of the day before the recruitment of 30 temporary workers 19 women, 11 men, responsible for delivery, customer service, bouquets of flowers, decoration, publicity, as well as the sale of loose flowers, etc., and require delivery personnel must be familiar with the local area, and the local community. The requirements of the delivery personnel must be familiar with the local environment, so that the flowers will not appear to find the location, delivery of flowers late and so on. The need for 8 delivery staff of the store's original 2 delivery personnel, 6 male temporary workers; answering the phone and online orders need 2 personnel of the store's original 1 customer service personnel, 1 female temporary workers; bouquet decoration staff 5 store's original 2 bouquet decoration, 3 female temporary workers; 2 doorway publicity, 5 street publicity staff 6 temporary workers 2 women and 5 men, women in the doorway publicity, the men to the neighborhood excuse to publicize; arrange for 14 personnel will be scattered flowers sold to the nearby universities, movie theaters, large entertainment venues, squares, gardens, etc. Tanabata Valentine's Day lovers will go to the place where the store had a sales staff, 13 are female temporary workers, the sales staff will be the 13 temporary workers a little bit of training; in addition to the delivery of the temporary workers are necessary to require that other temporary workers can be hired to play a part-time part-time college students in the vicinity of the part-time college students The cost is relatively low, and hiring them can reduce the cost.

Five material preparations

Before the event to carry out a variety of advertising and promotional activities in the streets and alleys to distribute flyers advertisements, do a good job of decorative publicity in the store, the online update of the florist business, a wide range of receiving all kinds of appointments bouquets and online ordering, and at the same time to prepare for the activities of the large number of flowers, flower activities to supplement the adequate supply of resources, and the partner side of the items to be packaged, as a gift for the event. The items provided by the partners will be packaged and presented as gifts for the event.

Six , medium-term operational activities in the process, consumers in the store consumption of 99 yuan can be obtained in the store on the old and new customers, where the customer has any doubts about the activity, the sales staff should be explained in detail, the final interpretation of this activity in the store.

Seven , late operation

1, open a customer forum platform on the website to give customers the views of our florist activities or suggestions, and to address the dissatisfaction of the customer on our activities, and then randomly selected 10 quotas to send out the store's elaborate gifts.

2, continue to work with the media to publicize, using the principle of striking while the iron is hot, to further improve the recognition and reputation of our florist brand, retained the old customers, recruited new customers, the florist will increase the sales rate of a grade.