Insurance intermediaries are in the spotlight. Huize, which was the first to go public a year ago, is developing rapidly.

On February 12, 2020, Huize was listed on Nasdaq as the "first global insurance e-commerce company". In the past year since its listing, Huize has been focusing on long-term insurance, exclusive customized products, and high-quality products for many years. The investment in customer service and insurance technology has built high business barriers, and it has continued to make efforts in brand building, insurance technology, etc., and has frequently delivered impressive results in performance. It is precisely based on this that Huize has become more and more favored by investors. On the 12th, when it celebrated its first anniversary of listing, Huize's stock price completed its fourth consecutive rise.

Insurance intermediaries are developing rapidly, and Huize has stabilized its position at the top of the industry

Huize was listed on Nasdaq in early 2020, which will help optimize the company's governance structure and enhance its brand Strength, attract more high-quality talents, and create favorable conditions for deepening the moat and expanding business space. The successful listing of Huize is not only a milestone in the development history of Huize, but also kicks off the great development of the entire Internet insurance intermediary industry. As the application of the Internet in the insurance industry becomes more and more in-depth, the growth rate of leading Internet insurance intermediary companies will exceed the development rate under the traditional model. In the next five years, a 100-billion-dollar insurance intermediary platform will surely emerge. China's local professional intermediaries will rely on China's leading advantages in Internet technology and innovative applications in the insurance field to grow into an insurance intermediary platform similar to Marsh, Aon, Willis is an insurance intermediary company with world influence that is comparable to the three major international insurance brokerage companies. As "the number one insurance e-commerce company in the world", Huize has stepped into the spotlight.

In Hurun Research Institute's "Top 10 China Internet Insurance Intermediary Service Platforms in 2020" list, Huize is among the top five together with WeSure, Ant Insurance, Easy Strict Selection, and Shuidi***. Among the top five players, four of them have Internet giants behind them. WeSure, EasySure, Waterdrop Insurance belong to the "Tencent Group", and Ant Insurance belongs to the "Alibaba Group". Relying on years of steady operation and the brand accumulation advantage of being the first to enter the market, Huize, an established Internet insurance intermediary platform, still firmly maintains its position at the top of the industry.

As China's leading independent online insurance product and service platform, Huize is committed to providing lifelong insurance services to the younger generation. As young users born in the 1980s and 1990s who focus on personalization and experience have gradually become the main consumer group of insurance, the entire market has put forward higher requirements for the professional level of insurance services and intelligent application experience. Huize continues to use a series of technologies such as big data, cloud computing, and artificial intelligence to change the way insurance communicates with users, and continuously upgrades and uses insurance intelligent tools to bring more convenient, smooth, and personalized product and service experiences to young users.

Using technology to drive precise services and make insurance services more efficient

Since its establishment 15 years ago, Huize has been focusing on the subdivision of Internet insurance, and in cloud computing, artificial intelligence, big data, etc. Insurtech has been constantly innovating and adding value to multiple stages of the insurance value chain, and is committed to becoming the first entry-level platform in the vertical field of Internet insurance in China.

In May 2020, Huize used artificial intelligence technology to build clear user portraits, digitized a large number of insurance products, and launched the "AI Plan". Through technological means, we can plan the best insurance protection plan for users, shorten the overall waiting time for insurance plans to a few minutes, and realize the desire to truly plan suitable insurance protection plans for users. In addition, Huize has also jointly anchored the construction of the insurance big data knowledge graph with the Big Data Research Institute of Southwestern University of Finance and Economics, which will change the way insurance communicates with users and help support insurance institutions in risk control, user experience, product design, Exploring the application of smart technology in upper-level links such as consumer services to make insurance products simple and clear.

Since its listing on Nasdaq, increasing investment in scientific research has become the key for Huize to maintain its vitality and continuously release its potential. Huize CEO Ma Cunjun once said, "The core purpose of the insurance industry is to operate users. We are not superstitious about traffic. Traffic and insurance policies are both current. Only products and services are the driving force for an Internet insurance company to continue to move forward." For this reason. , Huize has always been committed to empowering the full closed-loop process of insurance services through technology, from product customization, plan recommendation, intelligent underwriting to rapid claims settlement, to provide users with more efficient services.

Through technology empowerment and a combination of precise product demand matching and differentiated professional service capabilities, Huize has formed long-term and in-depth connections with users. As Huize's data and technology capabilities are deeply integrated into the closed loop of its insurance products and services, the Huize platform's user acquisition, conversion and retention efficiency is expected to continue to improve, and the value of the user's entire life cycle will also be further released.

The IPO has helped increase brand awareness, and the business has frequently achieved good results since its listing

In the industry, Huize has made great achievements in brand accumulation, product system, service closed-loop integrity, as well as technology and business In terms of integration, Huize has a leading advantage. Huize has continuously polished every process in the insurance service system and continuously carried out service innovation and upgrades. Through pragmatic operations, the Huize brand has been deeply implanted in the minds of consumers.

From a performance perspective, in 2020, all large and small companies in the insurance industry have been hit by public health events. However, according to Huize’s previously disclosed financial report for the first to third quarter of 2020, the company’s daily The growth rate of total premiums has remained above 40% in every quarter. As of Q3 2020, the number of insured users on the Huize platform has exceeded 6.7 million, and the number of insured users has exceeded 56 million, firmly ranking at the top of the industry, with a large number of new users and new orders continuing to flow in. Huize's Q4 performance forecast shows that during Q4 2020, Huize is expected to contribute total premiums of approximately 1 billion yuan, a year-on-year increase of 55.7%; total operating income exceeded 380 million yuan, a year-on-year increase of 47.1%, exceeding the company's previously announced 3.3 Performance guidance of RMB 350 million to RMB 350 million. Following Q3, the company's total premiums and total revenue both hit new quarterly highs. Moreover, Huize recently predicted that Q4 first-year premiums would reach about 610 million yuan, achieving a rapid growth of 39.3% year-on-year. It can be seen that Huize has ushered in a period of rapid and steady performance harvesting in the past year since its listing.

According to a recent research report released by Huachuang Securities on Huize, a professional Internet insurance intermediary representative, Huize has been deeply involved in the Internet field for many years, forming strong customer insights, precise marketing to capture users, and feedback Pricing and risk control; operating long-term insurance, serving customers throughout their life cycle with professional capabilities, and accumulating customer value; selecting and formulating appropriate products to reduce customer transaction time and costs, and giving full play to the connection value of intermediaries. At the same time, the report makes the assumption that Huize’s market share will increase by 1 percentage point to 2.1% in the next five years, and Huize’s premium volume may reach about 12 billion yuan by 2024, which is four times the current level, with a compound growth rate is 40%.