What is retail?

Category: Business/Financial Management

Problem description:

What should retail pay attention to?

Analysis:

Retail is a form of transaction, which can be defined as a sales activity to directly sell goods or services to the final consumers, and also a business activity environment to provide consumers with goods for sale, so that consumers can obtain consumer satisfaction and intangible services related to consumer goods from retailers, which is directly related to the quality of life and lifestyle of residents and is an important stage-the last stage of social resource allocation. As a retail industry, its duty is to provide the right goods to the demanders at the right time and place, at the right quantity and price, and in the right form. It should be pointed out that the traditional retail industry is:

(1) Selling goods directly to consumers, excluding wholesalers and importers and exporters;

(2) selling means of subsistence, not means of production;

(3) selling valuable goods instead of free services;

(4) It belongs to the field of circulation rather than production.