A quick browse 15 car companies' financial reports: "Falling down" is still the main theme.

"It's never a long rope, and water hates the clouds." Whether you like it or not, the wheel of time has passed the second decade of this century, which coincides with the end of the cold winter in the automobile market. 20 19 has been given too much expectation. Looking back on this year, did these car companies get what they wanted? Still have regrets? The answer may be understood from the financial report released by car companies.

Ford: The net profit dropped sharply, and the loss in China narrowed.

Just entering February, Ford announced the 20 19 annual financial report. The financial report shows that Ford Motor Company's 20 19 revenue was155.9 billion US dollars, down 3% year-on-year; The net profit was $47 million, down 98.7% year-on-year. The main reason for this disparity is Ford's huge losses in the last three months, as high as $654.38+$672 million.

The global financial situation is not good, mainly due to poor operational execution. In addition, the continuous overweight of autonomous driving and the cost of reaching a new agreement with American trade unions have also greatly affected Ford's financial situation.

Fortunately, the China market sent a good signal to Ford. The data shows that Ford's annual operating loss in China has dropped from 18 to150,000 to $77 10/0,000, of which the operating loss in the fourth quarter decreased by 6 1% year-on-year. In terms of sales volume, the annual sales volume of Ford Motor Company in China market was 567,900 vehicles, down 26. 1% year-on-year. In the fourth quarter, Ford Motor Company's sales in China began to stop falling, reaching 83,000 units, up 7.6% from the previous month, which was roughly the same as that reflected in its financial report. The continuous narrowing of losses has indeed brought a lot of confidence to the declining Ford.

Both the Ford China 2.0 strategy launched in April and the "Changan Ford Acceleration Plan" signed with Changan in September show that Ford has recognized the reasons for its sluggish performance in China. Looking forward to 2020, Ford is expected to launch a number of new cars, including Ford and Lincoln. However, it is still unknown how much damage this epidemic will bring to Ford at the beginning of this year.

GM: Obviously affected by the strike, the net profit decreased 17.4% year-on-year.

Speaking of GM's memorabilia last year, the strike definitely ranked first. The 40-day strike not only means the failure of GM's one-year "slimming", but also brings huge economic losses to GM.

According to the financial report released by GM, GM's net income in 20 19 was137.2 billion USD, down 6.7% year-on-year; The net profit was USD 6.7 billion, down 65,438+07.4% year-on-year. The strike caused GM a loss of $3.6 billion, which directly led to a decline in net profit.

In the China market, GM's performance is not optimistic. Affected by the macro-environment such as the continuous weakening of the market and the decline of consumer confidence, GM's equity income in the China market declined in the fourth quarter. For this reason, GM said it will continue to optimize its product portfolio in China, focusing on the fast-growing SUV and luxury car market.

Looking forward to 2020, Divya Suyadwara, chief financial officer of GM, said, "It is expected that GM will achieve sound financial performance in 2020. We insist on deepening our business and ensuring strong cash flow, so as to continuously improve our investment ability in the future. " From the company level, GM will continue to carry out cost control and inventory management to offset the negative impact of macro factors to some extent.

Specific to the model, GM will release a series of heavy models, including Chevrolet Tahoe and Suburban, GMC? Yukon and Yukon? XL, Cadillac Escalade and other new full-size SUVs will help the performance rebound in 2020.

FCA: Both net profit and revenue have declined, and the Asian market is still the weakness.

In the second half of last year, FCA, eager for change, focused on cooperation and alliance. Maybe it's not ready yet. FCA's performance at 20 19 is not optimistic.

According to the 20 19 financial report released by FCA, FCA's annual revenue was11900 million US dollars, down 2% year-on-year; The net profit was USD 3 billion, down 65,438+09% year-on-year; Although the annual performance is not only so satisfactory, FCA rebounded in the fourth quarter. The data shows that in the fourth quarter of 20 19, FCA's revenue was $32.7 billion, up 1% from the previous month. The net profit was $654.38+74 million, up 35% from the previous month. The adjusted operating profit was $2.3 billion, up 65,438+06% from the previous month.

In terms of regions, FCA's performance in North America is remarkable. The annual net income was basically the same as that in 20 18, reaching $80 billion, and the pre-tax profit was $7.4 billion, a year-on-year increase of 7.4%. The profit growth in North America mainly comes from the sales growth of pickup trucks and SUVs.

The European market is different from the best sellers in North America, with an annual loss of $6.6 million. Merging with PSA may help to open the European market. As for whether to turn losses into profits, it depends on this year's performance.

The Asian market is still the weakness of FCA, with a loss of $39.6 million and a sales volume of 6.5438+0.49 million, down 29%. In the China market, the sales volume of GAC Fiat Chrysler was only 74,000 vehicles, down by 40.96% again. Can the cooperation with Shenlong Automobile break the weak situation? Looking forward to further measures of GAC Fiat Chrysler.

Tesla: Book loss? Anti-killing at the end of the year

Tesla was the most beautiful car company last year. With the full-scale landing of the Shanghai Superfactory and the liberalization of the share ratio, Musk's development in China can be described as like a duck to water, and its share price also reached its peak at the end of the year, with the after-hours share price rising by 15%.

Slightly different from the soaring stock price, Tesla's financial report last year was not good-looking. The financial report shows that Tesla's revenue in 20 19 was $24.578 billion, which was 14.5% lower than last year's $2146 billion. Tesla's net loss in 20 19 was $862 million, and the expected loss in the market was $8 10/00,000, down1.7% from the loss of 976 million yuan in the same period last year. Although it exceeded the expected loss, the loss narrowed significantly.

Unlike the collective singing in the first half of the year, Tesla began to fight back at the end of the year. In the fourth quarter, Tesla's revenue was $7.38 billion and its net profit was $65.438+0.05 billion, exceeding market expectations. Tesla Motors' global inventory sales days in the fourth quarter were 65,438+065,438+0 days, down from 65,438+09 days in the same period last year and 65,438+07 days in the last quarter.

Looking forward to 2020, the super factory in Shanghai is bound to drive Tesla's performance in the China market, and the improvement of the China market is of great significance to Tesla. What surprises will Tesla give China consumers this year? It is worth looking forward to.

Volvo: The profit was 654.38+004 billion yuan, and Volvo rose against the trend.

Different from the "down" tone, Volvo handed over a satisfactory report card on 20 19. According to the official financial report data released by Volvo, the operating income of Volvo in 20 19 was SEK 274 1 100 million (about RMB198.7 billion yuan), an increase of 8.5% year-on-year. The annual operating profit was 654.38+0.43 billion Swedish kronor (about RMB 654.38+0.4 billion), a slight increase of 0.8% year-on-year.

The rise of Volvo began with the acquisition of Geely, so today's achievements can not be separated from the favor of the China market. According to the data, in 20 19, Volvo achieved operating income of 60.53 billion Swedish kronor (about 43.7 billion yuan) in China, up by 10.8% year-on-year, making it the largest automobile market of Volvo. In the US market, the annual revenue last year was 40 1. 1 100 million Swedish kronor (about 29 billion yuan), with a slight increase of1.8% year-on-year; In the Swedish market, Volvo also performed well, with annual revenue of SEK 260.92 billion (about RMB 65.438+08.847 billion).

Whether in China market or overseas market, Volvo's growth has been "visible to the naked eye" since it married Geely. Although the 20 19 market is in a downturn, it still rises against the trend, which is enough to show that the running-in between Volvo and Geely has become more and more tacit.

Toyota: It rose steadily in the first three fiscal quarters, and its annual revenue is expected to exceed RMB 65,438+0.87 trillion.

Recently, Toyota Motor released its financial reports for the first three fiscal quarters of fiscal year 2020. According to the data, Toyota's operating income in the first three fiscal quarters was 22.83 trillion yen (about 1.45 trillion yuan), an increase of1.6% year-on-year; Operating profit was 2.06 trillion yen (about RMB 654.38+0308 billion), up 6.2% year-on-year.

In terms of sales performance, although the performance of Asian market has declined, it is still the pillar market of Toyota. In the first three quarters, its sales volume was1234,760 vehicles, and its operating profit was 329 10 billion yen (about 20.9 billion yuan), and its operating profit decreased by 65.9 billion yen (about 4.2 billion yuan). However, sales in Europe, Japan and North America all increased.

Based on the good performance in the first three fiscal quarters, Toyota made a new judgment on the overall direction of fiscal year 2020. It is reported that Toyota expects global sales to reach 654.38+007300 vehicles in fiscal year 2020, operating income will reach 29.5 trillion yen (about 654.38+0.87 trillion RMB) and operating profit will reach 2.5 trillion yen (about 654.38+0.588 billion RMB).

Honda: The performance in the first three quarters was poor, and the operating profit decreased by 6.5% year-on-year.

The day before the Lantern Festival, Honda released its performance reports for the first three fiscal quarters. Data show that in the third fiscal quarter, Honda's operating profit was 65.438+0666 billion yen (about 65.438+006 billion yuan), down 2. 1% year-on-year. Sales revenue in the third fiscal quarter was 3,747.5 billion yen (about 238 billion yuan), down 5.7% year-on-year; Earnings before interest and tax were 206.7 billion yen (RMB 13 1 100 million yuan), down 8.9% year-on-year.

The performance of financial reports in the first three quarters was not satisfactory. The data shows that Honda's operating profit in the first three quarters was 639.2 billion yen (about 40.6 billion yuan), down 6.5% year-on-year; Sales revenue was11472.9 billion yen (about 728.3 billion yuan), down 3.1%year-on-year; The profit before tax was 786,654.38 billion yen (about 49.9 billion yuan), down 9.4% year-on-year.

The decline in financial performance is related to Honda's global sales decline last year. However, the strong growth of China market of 65,438+02.22% year-on-year injected a lot of vitality into Honda, so Honda adjusted its global car sales forecast for this fiscal year from 4.975 million to 4.98 million. However, China, as Honda's main sales market, encountered a crisis at the beginning of the year, which may hinder Honda from achieving its fiscal year goal.

Mazda: Profits dropped sharply, and sales forecast was lowered for the second time.

The former "national car" encountered a bottleneck on 20 19.

According to Mazda's quarterly financial report, the company's revenue in the third quarter was 849.7 billion yen (about 54 billion yuan), down 5%; Operating profit fell to 6.5 billion yen (about 400 million yuan), plummeting 76%; The net income was 654.38+05.8 billion yen (about RMB 654.38+00 billion), down 37%.

In the fiscal quarter report, Mazda lowered its sales forecast to 6.5438+0.5 million units, which is the second downward adjustment of Mazda's sales forecast in fiscal year 2020. The frequent downward adjustment of sales volume is probably related to the continuous decline of sales volume in China, Japanese and Australian markets. At present, Mazda's sales volume in the first three fiscal years is currently 654.38+065.438+006 million, and it is expected to reach 400,000 in the remaining month.

Jaguar Land Rover: The domestic market increased significantly, rising against the trend in the third quarter.

Jaguar Land Rover is deeply loved by domestic consumers for its powerful and domineering appearance, and it is also favored by domestic consumers that it brought a lot of profits to Jaguar Land Rover in the third quarter.

According to Jaguar Land Rover's official financial report data, Jaguar Land Rover's revenue in the third quarter reached 6.4 billion pounds (about 57.6 billion yuan), up 2.8% year-on-year, and its pre-tax profit was 3,654,380,800 pounds (about 2.9 billion yuan).

In the third fiscal quarter, due to the decline of Jaguar brand, Jaguar Land Rover's global sales volume was 65,438+0,465,438+0,222 vehicles, down 2.3% year-on-year; In the China market, Jaguar Land Rover ushered in a substantial growth at the end of the year, with an increase of 26.3% in February and 24.3% in the fourth quarter. For the good performance in the third quarter, Jaguar Land Rover also said that the improvement in performance reflects the expansion of the market scale in China, the enhancement of product structure, the reduction of operating costs (including project costs) and favorable foreign exchange.

Regarding the forecast of FY 2020, Jaguar Land Rover has not given a clear answer yet because the outbreak may affect production.

Chang 'an: Profitability is difficult, and the net profit loss exceeds 2.4 billion yuan.

Chang' an is not safe, and it is really difficult to survive in Chang' an of 20 19. According to the performance forecast released by Changan Automobile on October 30th, 65438/KLOC-0, the net profit of Changan Automobile in 20 19 was 2.4-29 billion yuan, down by 452.56%-526.05438+0% compared with last year. For the reasons of poor performance, Changan Automobile admitted that it was mainly affected by the decline in sales.

In terms of sales volume, the annual sales volume of Changan Automobile's own brand plate is 175997 1 vehicle, which is lower than last year15.1%; However, the joint venture brand, which has been the main force of Changan's sales growth, is facing a collective crisis this year. Among them, Changan Ford's annual cumulative sales volume was 183987 vehicles, down 51%year-on-year; The annual cumulative sales volume of Changan Mazda was133,608 vehicles, down 19% year-on-year. As can be seen from the sales data, the decline in sales in 20 19 is directly related to the sharp decline of Ford.

Ford Motor Company also said that the decline in sales in China was mainly due to the slow launch of new models and insufficient promotion of dealers and brands. In this regard, Ford will also speed up the launch of new models. It is expected that at least 18 new models will be launched before 202 1.

FAW Group: The net profit exceeded 44 billion yuan, and FAW ushered in double growth in revenue and profit.

Entering the month of 65438+ 10, FAW Group took the lead in publishing the annual performance report, which shows that it is very satisfied with the performance of the past year.

The data shows that in 20 19, FAW Group achieved an operating income of 620 billion yuan, a year-on-year increase of 4.4%, and a net profit of 44.05 billion yuan, a year-on-year increase of 2.2%, achieving double growth in revenue and profit.

In terms of sales volume, FAW Group sold 3.464 million vehicles, up 65.438+0.3% year-on-year. In the joint venture sector, FAW-Volkswagen is still the "red man" of annual sales, with annual sales exceeding 265.438 million vehicles, up 3.8% year-on-year, becoming the first automobile enterprise in China to enter the annual sales of 265.438 million vehicles. FAW Toyota also achieved sales of 735,000 vehicles, helping FAW to achieve revenue; In the independent sector, Hongqi brand continued to exert its strength on 19 new products, creating an SUV matrix, and riding the wind of "national tide", the sales volume exceeded 65,438+10,000; Pentium brand further improved the SUV matrix of T family, and its sales volume also exceeded 65,438+10,000 mark early.

For FAW, the current victory is only a staged victory. According to the development plan of Chairman Xu Liuping, FAW Group still has a huge profit gap of 36 billion yuan to fill in the next three years.

SAIC: Affected by sales volume, the estimated profit decreased by 28.9% year-on-year.

Unlike the double growth of FAW's revenue and profit, SAIC's performance in the past year was not outstanding. According to the performance forecast issued by SAIC, the net profit attributable to shareholders of listed companies in 20 19 was about 25.6 billion yuan, which was 28.9% lower than that in the same period last year.

For the performance change in the past year, SAIC attributed the reason to the decrease in automobile sales, the switch between "National Five and National Six" aggravated the contradiction between supply and demand, and the subsidy for new energy declined.

Aside from the policy reasons such as the switch of five countries and six slopes that everyone is facing, the sales performance of SAIC 20 19 is not good; According to the production and marketing report, in the whole year of 20 19, the cumulative sales volume of SAIC motor group was 6,237,950 vehicles, down by 1 1.54% year-on-year, and the decline of the joint venture sector was also very obvious, among which the declines of SAIC-GM-Wuling and SAIC-GM both exceeded 15%, respectively. The performance of SAIC Chase is remarkable, with a cumulative sales volume of 654.38+053 million vehicles, up 265.438+0.36% year-on-year.

Through a series of sales data, the reasons for the changes in SAIC's performance report gradually became clear. 2020 has just begun, and the competition for the New Year has just begun. I believe SAIC will perform better.

BAIC Group: The revenue exceeds 500 billion, and the prospect of new energy is still broad.

On the second day of the lunar new year, BAIC officially announced that its revenue in 20 19 exceeded 500 billion yuan, an increase of 4.26% compared with 480.74 billion yuan in 20 18.

In terms of sales volume, BAIC achieved production and sales of 2.26 million vehicles, down 5.91%year-on-year; Among them, the sales volume of luxury brand Beijing Benz reached its peak in 19, reaching 550,000 vehicles, up by 15.2% year-on-year, ahead of other luxury brands; 19, Beiqi off-road vehicles also ushered in a highlight moment, with annual sales of 36,000 vehicles, up 34.5% year-on-year. Based on such sales performance, BAIC also boldly put forward two sets of sales targets of "steady and rising". The goal of stability is to sell more than 2.26 million vehicles and the target revenue reaches 520 billion yuan; The sales target in the sprint phase is 2.35 million vehicles and the target revenue reaches 530 billion yuan.

Although the record revenue is worth cheering, it is not easy for BAIC Group to achieve this result. The implementation of the subsidy policy for slope retreat in the middle of the year has brought a big blow to BAIC Group. Due to policy reasons, the original sales law of new energy vehicles was broken, and the new energy industry fell into silence in the second half of the year, as did BAIC New Energy. For the future of new energy, Xu Heyi, chairman of BAIC Group, is full of confidence: "The current storm is only a pain, and the development prospect of China's new energy automobile industry is still very broad."

Hyundai: Net profit increased by 98% year-on-year, but domestic sales still need efforts.

As a representative of Korean cars, Hyundai Motor also announced the fourth quarter and annual results of 20 19 at the beginning of the year.

The data shows that in the fourth quarter, Hyundai Motor's operating profit was 1.24 trillion won (about 7.3 billion yuan), a year-on-year increase of147%; Sales revenue increased to 27.87 trillion won (about RMB164.2 billion yuan), a year-on-year increase of10.4%; The net profit also turned losses into profits, reaching 851200 million won (about RMB 5 billion).

In 20 19, Hyundai Motor's annual revenue was 105.79 trillion won (about 600 billion yuan), up 9.3% year-on-year; Operating profit was 3.68 trillion won (about 21700 million yuan), up 52% year-on-year, and net profit also increased to 3.26 trillion won (about 654,388+0.92 billion yuan), up 98% year-on-year.

Although from the performance point of view, Hyundai Motor has achieved brilliant transcripts, with global sales of 4.43 million vehicles, down 3.5% year-on-year, lower than the sales target of 4.68 million vehicles set at the beginning of the year, which is also the fifth year that Hyundai Motor failed to achieve the year-end sales target. The setback in sales is related to the weakness of the China market. The closure of five domestic factories by Hyundai Motor shows that the problem of overcapacity of Hyundai Motor in China is extremely serious.

In 2020, despite the weak market in China, Hyundai Motor still set a banner of 750,000 vehicles. In terms of new cars, Hyundai Motor plans to launch the 10th Sonata, Fista EV, brand-new MPV and brand-new Elantra in China to help achieve the sales target.

Ferrari: The sales volume exceeds 10,000, and the growth rate of China market is the fastest.

For ultra-luxury brands, most people stay in the appreciation stage, so the sales volume has been relatively stable.

Recently, Ferrari released its 20 19 financial performance report. According to the data, vehicles were delivered to global customers * * in 2010/31year, with a year-on-year increase of 9.5%. In 20 19, the company's net income reached 3.766 billion euros (about 289.65 yuan), a year-on-year increase of10.1%; The net profit was 699 million euros (about 5.376 billion yuan).

Specifically, the delivery volume of 2,900 Ferraris in North America, although down 3% year-on-year, is still the main force of sales delivery; Europe, the Middle East and Africa * * * delivered 4,895 vehicles, up 16% year-on-year, while China * * * delivered 836 vehicles, up 20% year-on-year, making it the most obvious overseas market for Ferrari's annual delivery growth.

Facing the future, Ferrari plans to launch two new cars. As for how "awkward" the new car can be? I look forward to Ferrari unveiling the mystery for everyone.

The title reads:

In the past year, the blow to the auto market was all-round. As can be seen from the financial reports of 15 car companies, most car companies are still struggling. The influence of macro-environment on car companies certainly exists, but it is undeniable that the stricter the market environment, the more likely it is to produce better companies. An outbreak in 2020 sent a signal: the reshuffle period in the new year will intensify. Are car companies ready?

This article comes from car home, the author of the car manufacturer, and does not represent car home's position.