Traditional Culture Encyclopedia - Traditional festivals - How to deal with the influence of mobile marketing era on traditional advertising strategy
How to deal with the influence of mobile marketing era on traditional advertising strategy
Diversification of advertising media and advertising forms.
1. Diversification of advertising media: mobile devices and social media have become the main advertising media, which are the supplements of traditional TV, newspapers, magazines and other media.
2. Diversification of advertising forms: With the gradual development of mobile devices and social media, advertising forms have gradually become more diversified and innovative.
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