How to optimize seo? What is the main content of optimization?

First, the anchor text is displayed in the station. "

The anchor text in the station is mainly considered from the user experience. The most common are the secondary navigation of the website and the anchor text setting of the main body of the webpage. We all know that the fundamental purpose of the second navigation of a website is to improve the user experience, followed by the anchor text in the main body of the website, which is generally to show users the address links related to the content of the article on this page, with the aim of guiding users to continue visiting.

1. All anchor text links use absolute addresses.

2. When making anchor text in the station, use the target keyword of the webpage as the anchor text.

Second, the conversion rate is the ultimate goal of SEO!

What is SEO for? Rank? You made three keywords and got the first place on the home page. So what? If none of your keywords are searched by users, you have not done it. At the same time, SEO is not around search engines, but around users, because what users like is what search engines like.

Website traffic

The visitor traffic data of the website will directly affect some important engine network indicators, although it is sometimes indirect, but it is also a very important one, so we should not only optimize the page, but also use popular media, self-media and mobile clients for drainage.

Third, the skills of choosing keywords

Keywords need to be targeted. The main keywords of your website should not be too special or too short. Choose keywords with large search volume and low competition. Better keywords are keywords with large search volume and low competition. Some keywords may compete in many different keyword websites, which will reduce the actual benefits brought by process keywords. It takes a lot of money and time to optimize the keywords of your website to the top position. In fact, what you do may be a waste of time.

Fourth, link monitoring and keywords

Keyword monitoring requires seoer to be familiar with the target keywords and target domains of the website, because the target keywords are constantly changing in different periods. For website SEO, it is necessary to grasp the search volume of keywords and users' search habits in time, and then make changes.

How can verbs (short for verb) improve optimization?

At this time, you can make some friendly links, send more external links and add more content to the website. During this period, the website is basically stable, and it will be done after a certain ranking, so that the optimization can be intensified and more friendly links can be made. Before publishing an external link, we must first find good content and the corresponding website. For example, for a smaller job, it is best to find a large website, arrive at the corresponding area, prepare more articles and divide them into sections. When announcing, you can switch time slots and bring work-related keywords and long-tail keywords to get traffic and rank the website in advance.

In any case, these five factors are particularly important. Without a little SEO optimization, it is impossible to proceed smoothly. We should optimize from the most professional point of view, link the five factors together, and jointly play the highest efficiency of the whole.