How do pharmaceutical circulation enterprises develop their business?

In the first half of this year, before the Ministry of Commerce said that it would strive to improve the market mechanism in the field of pharmaceutical circulation, it was reported that a large number of express delivery companies entered the field of pharmaceutical logistics and distribution one after another. At this point, the pharmaceutical logistics and distribution market has ushered in the competition of "new and old forces": on the one hand, traditional pharmaceutical logistics and distribution companies such as Sinopharm, Shanghai Pharmaceutical and Jiuzhoutong; On the other hand, SF Express, Rookie Network and other new express players who have set foot in this field.

But now it seems that the overall situation needs to be alleviated: the cost of traditional pharmaceutical logistics enterprises investing in e-commerce logistics will be high, while professional logistics companies have the advantage of outlets, but the market increment is limited and it is difficult to make profits. Generally speaking, in the field of pharmaceutical circulation, professionalism has not been strong, and trunk lines and warehousing are still the biggest problems in pharmaceutical logistics.

It is reported that Tongrentang Brand Pavilion will be equipped with a large and professional customer service team of Chinese medicine, as well as high-quality drugs directly supplied by manufacturers and guaranteed by 100% authenticity. At the same time, Yiyao.com will provide sufficient inventory, good logistics experience and after-sales service. Tongrentang Brand Pavilion on Yiyao. com. Com, patients can have medical consultation and consult with doctors online, and doctors can also recommend suitable drugs for patients online and issue drug lists. After the patient places an order for purchase, Yiyao.com will finally deliver the goods according to the order information and provide follow-up services.

At the same time, in view of the process of "seeing, listening and asking" for Chinese medicine, Beijing Tongrentang Health Pharmaceutical Co., Ltd. and the physical stores in Yiyao.com will also launch O2O cooperation. After purchasing drugs online, consumers can also receive Chinese medicine consultation in the physical store of Beijing Tongrentang Health Pharmaceutical Co., Ltd. nearby and make follow-up treatment plans. In addition, according to the analysis of Yiyao.com Big Data, the two sides will develop customized products such as "product+service" special funds and combination suits suitable for Internet sales for different groups.

The two sides will open up a strong alliance of resources and realize a complete closed loop of the whole process from front-end medical consultation, order purchase and distribution. This cooperation will become an important node of Beijing Tongrentang Health Pharmaceutical Co., Ltd. in the new mobile medical O2O model, marking a solid step for Beijing Tongrentang Health Pharmaceutical Co., Ltd. on the road of transforming from product to service strategy and providing health management for consumers.

Mei Qun, Party Secretary and Chairman of China District of Beijing Tongrentang (Group) Co., Ltd., said that Yiyao.com is the largest B2C medical e-commerce platform in China, and there are many places worth learning from in Internet marketing, service capabilities and supply chain. This cooperation is based on mutual trust in each other's strength and unanimous optimism about the O2O market of traditional Chinese medicine.