Traditional Culture Encyclopedia - Traditional festivals - What is the online customer service of the website?
What is the online customer service of the website?
Online customer service is an instant messaging software based on network. Compared with other instant messaging software, it realizes seamless integration with the website and provides a window platform for the website to talk with visitors. Website visitors can have conversations through the webpage window without installing any software, controls or plug-ins.
One of the characteristics of online customer service is that the owner of the website wants to use the online customer service system, he must first apply for an account with the online customer service system, then generate a webpage tag, which is a piece of code, and then embed this code into the webpage of the website. Log in to the online customer service system with the applied account, and you can start using it. Online customer service is used for online services of various websites, real-time visitor communication, and capturing online business opportunities.
2. What are the functions of online customer service on the website?
1, increase marketing channels
Change the traditional marketing methods of power customers and create positive marketing methods for enterprises.
2. Increase sales opportunities
By analyzing and solving complex problems for customers online, we can enhance customer loyalty and further improve sales opportunities and sales.
3. Reduce operating costs
Every online customer service staff can infinitely increase the number of instant online customers and reduce the telephone communication cost of traditional customer service.
4. Consolidate customer relationships
Through the humanized interaction with netizens on the Internet and the judgment of customers' addresses, you can find that your repeat customers are gradually increasing.
5. Seamless communication
Without installing any software or plug-ins, customers can communicate with customer service staff immediately with a click, which greatly reduces the communication threshold of customers and improves the transaction probability. It provides statistical information about the time and geographical location of visitors, and enterprises can adjust the sales manpower arrangement and sales regional strategy according to these data, which provides a strong basis for market decision-making.
6. Knowledge reserve
Customer service can learn easily through the knowledge base; When faced with visitors' questions, you can also look up relevant information through the knowledge base and answer visitors' questions quickly.
7. Precision marketing
Customer service personnel can clearly know what customers are looking at and interested in from the system, and make full preparations.
8. Quick response
Classify the commonly used conversation contents and websites, and reply to different visitors easily and quickly, which reflects professionalism and saves efficiency.
9. real-time supervision
Managers can monitor the work of customer service staff in real time and check the satisfaction evaluation of visitors to customer service. These are some common functions, such as toll-free phone function and so on.
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