How to realize the transformation of printing enterprises from traditional processing industry to modern service industry?

The first change is the transformation of printing industry from processing industry to service industry. Service level is an important factor to determine the competitiveness and efficiency of printing enterprises. The transformation from processing industry to service industry, on the one hand, is

Due to the economic development, the income level has improved, the whole industrial structure has softened, and the social form has gradually changed from the industrialization-led form to the information-based and post-industrial social form; On the other hand, the competition between enterprises is increasing, and printers

The price is already relatively low, and relying solely on the power of low-price competition has been greatly reduced. Expanding the market by increasing services and obtaining the return on investment through high-quality products and services has become a competitive strategy that enterprises pay more and more attention to, making the whole industry not

Pay attention to service, and the service features are more obvious; Thirdly, printed matter has certain artistry, and the requirements for the quality of printed matter are getting higher and higher. How to meet the printing quality standards that customers are satisfied with is beneficial to printing enterprises.

Using their own professional advantages to provide customers with design, consultation and suggestions requires close contact and contact between enterprises and customers, and the interaction between enterprises and customers is relatively strong. These processes all reflect strong service.

The second aspect of transformation is from traditional industries to modern industries. Traditional industries have low productivity, backward technology and small production scale. Influenced by information technology, the modern printing industry has taken on a new look. It is a high-tech industry with a large proportion, which has changed from a traditional industry to a modern industry.

The third change is from labor-intensive to capital-intensive and knowledge-intensive. In modern printing, the level of automation and intelligence of equipment is constantly improving, and the value of large-scale printing equipment is several million yuan.

By tens of millions of yuan, the per capita capital of printing industry is much higher than that of many light industries, and the capital intensity has been greatly improved, making it a capital-intensive industry. Modern new technologies are constantly applied to the printing industry, especially in the prepress field.

Progress has been particularly rapid. To do modern printing well, we need rich scientific knowledge and master modern science and technology. The printing industry has become more knowledge-intensive and gradually becomes a knowledge-intensive industry.

The fourth change is that the production of printing industry has changed from discrete production to continuous production based on digital process. Information technology has had a far-reaching impact on the printing industry. The digitalization and networking of printing has become an inevitable trend. Information network technology integrates the whole process of printing, and the continuity of production is greatly improved from pre-printing, printing to post-printing.