How does enterprise culture promote enterprise development?

Lead: As an advanced scientific management thought and method, the core of corporate culture is to emphasize persistence? People-oriented? The purpose is to recognize and respect the subjective initiative and creativity of employees, improve their ideological and moral quality and scientific and cultural quality, and restrain and manage employees with the culture recognized by employees, so as to rapidly improve the comprehensive management level of enterprises, continuously enhance their cohesion and competitiveness, and finally realize their long-term sustainable development.

How does enterprise culture promote enterprise development? The Basic Connotation of Corporate Culture

Corporate culture refers to the sum of a series of ideas and behaviors that all employees of an enterprise generally agree with and consciously follow in the process of long-term entrepreneurship and development, which is usually manifested in the mission, vision, values, code of conduct, ethics and traditional habits followed by the enterprise. It is a synthesis of enterprise ideological culture, material ideological culture and institutional ideological culture.

Without new ideas, there will be no new culture.

Corporate culture is not only a management form, but also a management image. In the process of enterprise management reform, corporate culture advocates new values, introduces new enterprise mechanisms, constructs new codes of conduct and shapes new corporate image, thus uniting and encouraging employees to work hard for the development goals of the enterprise.

The formation of corporate culture is a trajectory of corporate growth, not formed overnight. Corporate culture is the portrayal of entrepreneurs' thoughts and the display of personal style, and it is the intangible assets of enterprises in history. The excellent culture of an enterprise can penetrate into all departments and personnel of the enterprise and play a great role when the enterprise encounters setbacks or difficulties. Enterprises will have different development strategies at different stages of development, and corporate culture is not static. It is constantly updated and enriched with the phased development of enterprises.

Corporate culture can be divided into broad sense and narrow sense. In a broad sense, it refers to the sum of enterprise material culture, system culture, behavior culture and spiritual culture. In a narrow sense, corporate culture refers to corporate ideology with corporate values as its core. In my opinion, from the functional point of view, corporate culture is actually a flexible management tool, which forms a unified way of thinking and behavior by establishing a kind of * * * values, thus establishing the driving force of enterprise development, enhancing enterprise cohesion and enhancing employees' implementation of enterprise goals, policies and systems.

Corporate culture is an inevitable choice for enterprise development.

The integration of economy and culture has become a prominent feature in the era of knowledge economy, and the construction of characteristic corporate culture has become an important part of the development strategy of many well-known enterprises at home and abroad. Their successful experience shows that the distinctive corporate culture is advocated, accumulated and refined by enterprises in the long-term production, operation and reform and development, is the internal driving force for the survival and development of enterprises, is the soft constraint for regulating the behavior of enterprises and employees, is the intangible asset for enhancing the corporate image and increasing the value of enterprises, is the forming factor and an important part of the core competitiveness of enterprises, and is an important guarantee for the development and invincible of enterprises.

How to build corporate culture and lead the development of enterprises with advanced culture has become a prominent problem faced by enterprises in China. We must stick to Deng Xiaoping Theory. Theory of Three Represents theory? Guided by the important thought of Theory of Three Represents, we should firmly establish and conscientiously implement Scientific Outlook on Development, emancipate our minds, seek truth from facts, keep pace with the times, and strive to cultivate Scientific Outlook on Development? Four? Only employees can integrate enterprise culture into the practice of enterprise development strategy and enterprise management, improve core competitiveness and lay a solid foundation for the rapid, sustained, coordinated and healthy development of enterprises.

Competition is the natural law of market economy, however, enterprise competition is ultimately human competition, and human competition is manifested as spiritual strength, that is, cultural strength. The kind of enterprise that only pays attention to material and technological competition and ignores spiritual and cultural competition is not in line with the trend of the times, and such an enterprise will not have a long-term foothold.

What kind of focus on shaping excellent corporate culture, giving full play to people's subjective initiative and highlighting? People-oriented? Enterprises with ideas will not only be invincible through their own strong culture, but also lay a solid foundation for development. Excellent corporate culture can unite many employees and directly maintain the rise and fall of the enterprise in everyone. Corporate culture emphasizes how to respect, care for and care for people and arouse their enthusiasm and initiative.

Enterprise culture and enterprise development strategy

Corporate culture serves the political and economic mission and development strategy of enterprises. It is gradually formed through the practice of production, construction, operation and management in the process of enterprise development, and it is the guiding ideology of employee behavior. From the development history of enterprise management, it is from experience management to scientific management, and then to cultural management. In order to realize the long-term development strategy of enterprises, enterprises must unify the emotions of employees within enterprises by combing their core values and behavior concepts. Therefore, if we want to formulate corporate culture according to strategic positioning, it is impossible to have corporate culture without clear positioning. Without corporate culture, corporate strategy cannot be implemented. Excellent corporate culture is the propeller of enterprise development strategy. There is strategy before culture, and there is no culture without strategy.

The competition of modern enterprises is culture-oriented, which is manifested in enhancing the cohesion of enterprises. Excellent corporate culture can transform the individual interests of employees into the overall interests of enterprises, and the individual goals of employees into the overall goals of enterprises, so that employees and enterprises can form consistent values. Excellent corporate culture can create a good environment for talents to play their roles, provide a broad space, and make many talents who work in it feel comfortable, which is also an important condition for the long-term development of enterprises.

Create a people-oriented, innovation-oriented corporate culture and provide the most powerful and lasting platform for strategic management. Throughout the development history of successful enterprises, there is a profound cultural accumulation without exception. However, corporate culture is the most vague field in enterprise management, and it is also the most challenging link for every enterprise so far. Reflected in the enterprise's values, morale, communication methods, as well as the behavior habits of all employees. This shows that corporate culture is closely related to the survival and development of enterprises, which determines the survival of enterprises.

To build a harmonious enterprise, we must further develop and prosper the enterprise culture according to the requirements of promoting the great development and prosperity of socialist culture. First, based on building a socialist core value system, we should strengthen and improve the ideological and political work of enterprises, give full play to the main role of enterprise employees in the construction of enterprise culture, cultivate civilized enterprise customs, and make the social and cultural life of enterprise employees more colorful and lively;

Second, it is necessary to establish a corporate culture that adapts to the development requirements of domestic and foreign market economy, follows the laws of cultural development, conforms to the development strategy of enterprises, embodies the fundamental interests of employees and embodies the characteristics of enterprises, and realizes the harmony and unity of corporate culture and enterprise development strategy; Third, it is necessary to build a corporate culture system with the characteristics of the times, cultivate an honest and trustworthy corporate ethics, build an entrepreneurial spirit that pays attention to efficiency, is proactive, and loves their jobs, improve the quality and efficiency of enterprise development, and promote the sustainable development of enterprises.