What is the relationship between Ian and Chuanqi?

Guangzhou Automobile Aian and Chuanqi belong to an equal relationship, and they are both cars under the Guangzhou Automobile Group.

In fact, before the official independence of Ai 'an brand, GAC New Energy belonged to Chuanqi brand. Later, Guangzhou Automobile Group saw that the development of new energy was getting better and better, so it spun off Guangzhou Automobile New Energy and renamed it Guangzhou Automobile Aian. The relationship between these two brands is just like WEY and tanks.

Many people think that Aian belongs to Chuanqi brand when they see that the logos of Aian and Chuanqi are the same, but in fact, this "G" logo evolved from the initials "G" of the English abbreviation "GAC" of Guangzhou Automobile Group, so accurately speaking, this logo represents Guangzhou Automobile, and we can regard Chuanqi as a fuel vehicle brand of Guangzhou Automobile, while Aian belongs to a new energy vehicle brand of Guangzhou Automobile.

The reason why Guangzhou Automobile Group didn't design a brand-new LOGO for its brand may be due to brand confidence on the one hand, and to make the model more famous on the other hand. Unlike some domestic brands, the logo is too ugly when the sales volume is poor, so the logo is frequently changed several times in a few years, which leads to the brand's influence getting worse and worse.

Disadvantages of GAC AEON

1, brand marketing is insufficient.

The AION S, AION Y, AION V and other models of Guangzhou Automobile Aian have excellent product strength, which can be said to be extremely cost-effective in the same price range. Unfortunately, this brand doesn't seem to pay much attention to marketing. Obviously, there are many bright spots and gimmicks in the vehicle, but what is said at the new car launch conference is lacking. Advertising can't arouse people's desire to buy a car at all, which leads to the brand recognition of Ai 'an being far less than that of new forces such as Wei Xiaoli.

2. The impression of "network car" is deeply rooted in people's hearts.

In order to rapidly increase car sales, two popular models, AION S and AION Y of Guangzhou Automobile Aian, have embarked on the road of online car sharing. In the streets of Guangdong, Ai 'an cars parked on the roadside can be seen everywhere. Although the popularity of car models has increased, the impression of online car sharing has subtly influenced consumers' thoughts. People began to think that Ai 'an is a brand of online carpooling, and it was a shame to drive this brand of car out.

3. Bad after-sales service attitude

Through the owner forum of GAC Ai 'an, it can be found that there are countless car owners with poor after-sales service attitude in Tucao Ai 'an brand 4S shop. According to car owners, when it comes to selling cars, there is a 360-degree turn. When the vehicle encounters a problem, the staff will either avoid the heavy weight or find various reasons to prevaricate and perfunctory the owner. A brand that doesn't know how to respect customers can hardly last long.