What does a movie roadshow do?

What a movie roadshow does is show the movie in advance, emphasize the movie's selling points, ask the theater manager for scheduling support, expose the movie's promotional information to the media, and communicate with the fans and audience about the movie's content.

1, advance screening of the film

Arranging the premiere or advance screening of the film in specific screening venues such as movie theaters, large theaters, etc., to allow the audience to enjoy the film in advance, and to spread the message through word-of-mouth effects.

2. Emphasize the selling points of the movie

During the movie roadshow, the creators can emphasize the unique selling points of the movie by introducing the theme and plot of the movie, which can help the audience better understand the plot and features of the movie, and stimulate their interest and desire to buy.

3. Ask theater managers for scheduling support

Seeking the support of theater managers is very important in a movie roadshow. By impressing theater managers, emphasizing cooperation **** win, providing concessions and support, and building good relationships, you can increase the competitiveness of your movie in theater scheduling, thus achieving your movie's promotional and marketing goals.

4. Exposing the movie publicity to the media

Exposing the movie publicity to the media is very important in a movie roadshow. By holding press conferences, using social media platforms, accepting media interviews and organizing promotional activities, the visibility and influence of the film can be expanded, and the audience's awareness and interest can be increased, so as to achieve the film's publicity and marketing objectives.

5. Communicate with fans and audiences about the content of the movie

In roadshows, promotional activities such as premieres and audience meetings can be utilized to communicate with fans and audiences. At the event, you can interact and communicate with fans and audiences by introducing the plot, features and selling points of the movie, as well as sharing the creative concept of the movie and the back stories of the director and actors.