Traditional Culture Encyclopedia - Traditional stories - Why Longines Kangbo Series is expensive?

Why Longines Kangbo Series is expensive?

The high price of Longines Compaq watches mainly comes from the following aspects:

1, high-quality material: Longines Compaq series watches are made of high-quality steel and platinum, which has excellent oxidation resistance and avoids oxidation aging of the coating surface. Due to the high quality of materials, the manufacturing cost of watches is relatively high.

2. Exquisite craftsmanship: Longines Compaq series watches adopt the traditional manual watchmaking process, and each watch needs to be built by a fine watchmaker, which requires a lot of manpower and material resources. The exquisite workmanship of hand-made increases the production cost and also causes its high price.

3. High-end brand premium: Longines, as a famous Swiss watch manufacturer, has a long history and outstanding reputation. Its brand value and market position also determine the high-end positioning of its products. Longines Compaq watches are almost all hand-made, and the brand premium leads to the price increase.