Traditional Culture Encyclopedia - Traditional stories - This year, the auto market is facing a "big reshuffle"! Where should traditional car companies and new forces build cars go?
This year, the auto market is facing a "big reshuffle"! Where should traditional car companies and new forces build cars go?
Development trend of future automobile market
No matter how much effort the traditional car companies make to study electrification, there is still a long way to go compared with the internal combustion engine and pure electric industry that was born 100 years ago. For example, battery scrapping, charging service, controller research and development, battery life in extreme environment and other issues have not been well solved. ? In the electrification market, in the next five years, new energy vehicles will account for more than 40% of the new models launched by car companies in China market, covering all mainstream market segments. ? For any car company, there is no way to survive for a long time without a market. Nowadays, the new car-making forces with financing difficulties and tight cash flow will face a more severe test.
Audi new energy vehicles listed.
Audi E-Tron said this when it was exhibited at last year's auto show. Audi E-Tron was released just to compete with Tesla. ? Obviously, the powerful Audi E-Tron looks down on any new energy brand in China, but as we said above, in this market competition, everyone's starting line is the same. In the process of electrification, it is difficult for us to study which brand is better with the previous standards, and it is hard to say whether a China brand will seize the opportunity to squeeze into the global first-line ranks, but some automobile brands will definitely be eliminated by the market.
New energy vehicles began to rise.
Energy conservation and environmental protection have been on fire, and new energy vehicles are also the main research and development goals of automobile enterprises in recent years. In the future automobile market, new energy will be the general trend, and fuel vehicles will also withdraw from the historical stage. ? During this period, traditional car companies that rely on fuel vehicles and new energy vehicles to walk on two legs can obviously walk more stably. ? Looking at the new domestic car-making forces, not every new energy automobile company can build cars professionally like Tesla, but the hot spots in the new energy field continue. It can be seen that electric new energy vehicles have begun to develop and flourish in the whole domestic car-making industry.
Problems faced by traditional car companies and new car-making forces
Will fuel vehicles be gradually replaced by new energy vehicles in the next few years? ? Since 20 18, the first cold winter in China automobile market, the sales of many traditional automobile enterprises have also experienced a cliff-like negative growth. However, in 20 19, the automobile market is still facing downward pressure. In the past 10, the year-on-year decline of the auto market narrowed, and the trend of "Golden September and Silver 10" was also lower than expected. ? However, in the current auto market, affected by the epidemic, the new forces that were very beautiful before have been shrouded in the shadow of bankruptcy, delisting and layoffs, and the weaker traditional car companies and new forces will withdraw from the stage.
World-class car companies may be born in China.
At present, the long-awaited subsidy policy for new energy vehicles in 2020 has been officially announced. As can be seen from the adjustment of this policy, the amount of subsidies has dropped sharply compared with last year, and the days when new energy automobile enterprises rely on government subsidies to make achievements are long gone. ? When the market is running at a low level, the competition among joint ventures, independent traditional car companies and new car-making forces will become more intense. ? Every enterprise has its own advantages. If we can combine the advantages and complement each other, perhaps a number of world-class China automobile enterprises can really emerge in this energy transition period.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.
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