Traditional Culture Encyclopedia - Traditional stories - China's digital publishing industry is very dynamic, what is the future development trend?
China's digital publishing industry is very dynamic, what is the future development trend?
Zhang Jianchun, vice minister of the propaganda department of the central government of China***, pointed out that in recent years, China's digital publishing industry is booming. In 2018, it was listed in the national strategic emerging industry catalog.In 2019, the scale of industrial revenue exceeded 980 billion yuan, the industrial form is constantly enriched, and the supply of high-quality content is constantly enhanced. It has become a vital force in the development of the publishing industry and the cultural industry. The vigorous development of digital publishing is an important embodiment of the high-quality development of the publishing industry, and a vivid portrayal of the integration of culture and technology.In 2019, compared with 2018, the revenue of online education will increase by more than 50%, becoming the most powerful part of the digital publishing industry.Wei Yushan, president of the China Press and Publication Research Institute, said that in 2019, the overall revenue of online education will reach 2010 billion yuan. With the continuous acceleration of China's education informatization process, the healthy development environment of digital education publishing intelligence and standardization has gradually improved. The gradient level of the market structure has gradually formed, and the acceptance of users has gradually improved.
In 2019, a number of works with excellent ratings and word-of-mouth emerged from the network literature IP film and television adaptations. For example, the movie "Young You, So Beautiful", adapted from the novel "Young You, So Beautiful", has become the dark horse of the year's movie box office. Meanwhile, the vicious social event of campus violence has also attracted widespread public attention. The report shows that in 2019, the development of China's online literature will continue to improve.In 2019, the market scale of the online literature industry will reach 20.17 billion yuan, the cumulative scale of online written works will reach more than 25 million pieces, and the number of online literature writers will reach 19.36 million. Creation of realist themes continues to heat up, the content of the themes is increasingly rich, and the depth and height of the themes have broken through.
At present, at least nine provinces in China have completed the construction of county-level financial media centers, covering all areas of the province, Wei Yushan mentioned, adding that starting from 2019, from central media to local media, from provincial media groups to county-level financial media centers, media is being vigorously promoted for deeper development at a faster and more stable pace. As the last kilometer of media integration, the construction of county-level media centers is in full swing. Next year, the construction of county-level financial media centers will enter the final sprint stage and effectiveness testing stage. Future, media at all levels will emerge a number of model samples of media integration and development, forming a distinctive local experience.
The report also pointed out the future development trend of digital publishing. Wei Yushan said that cloud services and human-computer collaboration will become an important mode of digital content supply. the deep integration of 5G with cloud computing, big data, artificial intelligence, the Internet of Things and other technologies will promote the extensive and in-depth application of these technologies in the content industry, and accelerate the process of intelligent content supply. Artificial collaboration mode will become more and more common in content production and distribution, which combines human sensory information, experiential knowledge, logical judgment and machine algorithms to improve the quality and accuracy of content supply. At the same time, the deep interaction between machines and humans will move towards two-way understanding and two-way learning.
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